Blog

A Refresher on Data Aggregators & Why Businesses Need Them
Today we’re turning our attention to data aggregators, and how your local clients can benefit from using them. A Data Aggregator Refresher As a local

A Google Business Profile Roundup, Including Dispelling a GBP Myth
SEO is a topic certain to spark intense debate, but linking to a Google Business Profile (GBP) is an issue that was settled long ago.

How Bad Data Is Affecting the Google Business Profile – A Real-World Example Included
We’ve got a story from an Advice Local partner who witnessed first-hand the frustrations of bad data impacting a Google Business Profile. Bad Data Is

Google Maps Is Now Featuring Updates From Customers
This week we want to highlight a feature of the Google Business Profile (GBP) that’s been stirring up some discussion. This is the ability for

How to Manage Multiple Google Business Profiles Easily
We want to go a step further this week to give you a practical, highly effective way of managing multiple Google Business Profiles (formerly Google

Why Business Listings Are Essential for Local Businesses
We always like to kick off each year with landing a solid foundation for location businesses, and that’s why we want to talk about the

Voice Search Is as Relevant as Ever in 2022 – Are You Making It Count?
With the year in full swing, it’s time to check back in with voice search and see how much it still matters. The Importance of

2021 Local Search Ranking Factors – Applying Them in 2022
We’re switching focus to the 2021 Local Search Ranking Factors report – an industry survey developed by David Mihm originally in 2008. 2021 Local Search

Applying Search Intent to Local Businesses’ Placement
Have you experienced that odd moment where Google suggests a query before you even finish typing? It’s as though Google’s reading your mind! That’s not

Best Practices for Creating Voice Search-Friendly Content
In today’s world, full of Google Homes and Amazon Echos, people no longer search the internet solely with typed queries. Comscore estimated that 50 percent

Helping Service Area Businesses Place in Local Search Results
Before Google released their new SAB guidelines for Google My Business, nailing down a specific service area was much more complicated for service area businesses.

FAQs About Local Listing Management – The Questions on Everyone’s Minds
Today, we decided to tackle one of our favorite topics – local listing management – in a new way. We’re all busy people; whether we’re running our

The Power of the Business Listing – Building Trust in 2019
Local businesses are always in fierce competition with household names on the web. To be a viable competitor, they have to improve their placement in

What Is Natural Language and How to Use It for Voice Search Optimization
Remember when we released Voice Search for Local Businesses, Franchises and Brands: The Guide to Getting Found? Well, we’re not done emphasizing the importance of voice search
![Local Businesses Can Stand Out in a Zero-Click Search – Here’s How [#Infographic]](https://www.bernadettecoleman.com/wp-content/uploads/2019/06/local-businesses-zero-click-search–-infographic-FB.jpg)
Local Businesses Can Stand Out in a Zero-Click Search – Here’s How [#Infographic]
When you’re searching online, the last thing you want to do is scroll through dozens of pages to find what you’re looking for. Impatient consumers

Local SEO Stats That Need to Be Considered in 2019
How crazy is it that we’re already through February? This year has been moving quickly! The beginning of 2019 held so much promise for us,




