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Data Aggregators and the Power of Business Data Distribution
Previously we looked at data enhancers and the characteristics of high-quality directories. Now, we’re focusing on another critical component of a data amplifier network –

Why Data Enhancers Are Integral to Local Presence Management
Last week we looked at Google’s attempts to win over Gen Z with their new Maps updates. This week we’re focusing on data enhancers and

Is Google’s Latest Map Update a Move to Attract Gen Z?
We previously discussed hyperlocal search and the need for local businesses to consider user-generated content (UGC), as Gen Z seems to value it the most.

Why Businesses Need to Embrace Hyperlocal Search
Today we’re focusing on social media platforms and their impact on local search. Social Media Platforms Are Attracting More Local Searches Over this past week,

The GMB App Is Gone – Now Edit GBPs in Search or Maps
We’re looking at the news that the Google My Business app has been shut down. Google Has Retired the Google My Business App Today we

Foursquare’s Update Is Causing Delays in Business Data Syndication
Today we’re talking about an important update involving Foursquare. Foursquare Syndication Delays – What It Means for Local Businesses You may know that Factual joined

Why Every Local Business Needs a Voice Search Strategy
Previously we looked at recession-proof local marketing strategies during a difficult economic period. Now, we’ll examine the topic of voice search. Voice Search Is as

Recession-Proof Local Marketing Strategies for Businesses
Last week we talked about the growing number of local search queries and what that means for local businesses. This week we’re focusing on some

The Advice Top 10 of 2017
As the year comes to a close, it’s a time for reflection and establishing goals for the next year. At Advice Local, as we reflect

Mastering Content Curation: How to Find Content to Curate
Thanks for joining me for the third post in my series on “Mastering Content Curation.” We began with defining what content curation is and how it

Mastering Content Curation: What Kind of Content Should Businesses Curate?
Last time I published, it was on the secret sauce of content marketing – content curation. Ideally, all business owners would have the time each

Mastering Content Curation: The Secret Sauce of Content Marketing
In my work, I often hear executives say they don’t have time to create content for their business’ websites. They’re already fully occupied with running

Everything You Need to Know to Get Started With Google Posts
Is it time for a reality check? Businesses wanting to reach local customers need to place in the top of search results. Consumers do not

The Secret Benefits to Complete Business Listings are Not So Secret After All
Beyond business listings containing a consistent NAP (name, address, phone number), complete business listings must contain many other important pieces of information such as business

Is that Website Helping or Hurting? Four Website Issues Impacting Local SEO
Are you trying to place higher in local search results, but noticing that something is holding back success? First, rest assured in knowing you are

Get More Customers to Local Business Websites with these Sure-Fire Strategies
How do you drive traffic to a local business website, then keep visitors active and engaged? Local businesses around the world are asking this question




