Blog

Three Strategies to Help Local Businesses Overcome the Challenges of Real-Time Marketing
With nine out of 10 mobile searches leading to an action and more than 50% of those converting to a sale, local businesses and brands

5 Key Social Media Takeaways from the 2017 Internet Trends Report
Social media marketing enables businesses to target consumers where they spend the most time online, however to get the most bang for your marketing buck in

How to Use Real-Time Marketing to Attract Local Customers
With mobile users now averaging 3+ hours per day (and mobile usage still increasing) and social media platforms always going, consumers want and expect 24/7 availability and

5 Technology Trends Impacting How Local Businesses Should Market
Trends tell us what’s happening in our world today. They give us insights into what the future will look like. As marketers, we look to

Five Costly Mistakes That Sabotage A Business’ Local Search Presence (And How To Fix Them)
More customers are actively searching for local businesses online than ever before. Google processes over 3.5 billion search queries per day, over half of which take place on mobile

Leveraging Location Landing Pages to Create Microsites for Local Businesses
It’s no surprise that many businesses struggle with local presence management today, as there’s a lot of outdated and just-plain-wrong data linked to businesses online. How Multi-Location

The Newest Google My Business Feature: Community Q & A Coming to Google Maps
Google’s at it again… the good news is they are not rolling out a new algorithm this time, but instead adding a new feature for Google

What’s Trending? Must-Know Data Points from the 2017 Internet Trends Report
The time has come… Yes, that time of year when once again I get to share my insights into the 2017 Internet Trends Report! Each

The Advice Top 10 of 2017
As the year comes to a close, it’s a time for reflection and establishing goals for the next year. At Advice Local, as we reflect

Mastering Content Curation: How to Find Content to Curate
Thanks for joining me for the third post in my series on “Mastering Content Curation.” We began with defining what content curation is and how it

Mastering Content Curation: What Kind of Content Should Businesses Curate?
Last time I published, it was on the secret sauce of content marketing – content curation. Ideally, all business owners would have the time each

Mastering Content Curation: The Secret Sauce of Content Marketing
In my work, I often hear executives say they don’t have time to create content for their business’ websites. They’re already fully occupied with running

Everything You Need to Know to Get Started With Google Posts
Is it time for a reality check? Businesses wanting to reach local customers need to place in the top of search results. Consumers do not

The Secret Benefits to Complete Business Listings are Not So Secret After All
Beyond business listings containing a consistent NAP (name, address, phone number), complete business listings must contain many other important pieces of information such as business

Is that Website Helping or Hurting? Four Website Issues Impacting Local SEO
Are you trying to place higher in local search results, but noticing that something is holding back success? First, rest assured in knowing you are

Get More Customers to Local Business Websites with these Sure-Fire Strategies
How do you drive traffic to a local business website, then keep visitors active and engaged? Local businesses around the world are asking this question




