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Get the Secrets to Increasing a Business’ Online Authority
While most businesses have heard of Google’s E-A-T (expertise, authoritativeness and trustworthiness), they may not know how to apply it effectively to their content marketing

There’s More to Visibility Than Google – You Need to Prioritize All Local Listings
Google just published details on new ways to navigate more sustainably. While it’s not clear yet how local businesses will be impacted by this, Google’s

Need to Improve a Business’ Appearance in Maps? This Strategy Could Help
For those of you that follow local search closely, you might have run across this jewel of a study from Joy Hawkins. She did a

Apple Maps Gets an Upgrade – We Have You Covered
Apple Maps is stepping up its game. Those in the digital marketing industry have been speculating about what Apple will be doing next to improve

The Importance of UGC Within Google My Business
While you may not have considered it, Google has been shifting Google My Business into a platform that is starting to look more and more

World, Meet the Google Authority Score
I’d like to introduce you to the Google Authority Score. For some of our partners, you may have already spotted this feature within your dashboard.

Google My Business Sync Keeps Your Client’s Listing Up-to-Date
I’m going to share with you about a hidden gem available in our partner dashboard, Google My Business Sync, or GMB Sync for short. It’s

Authoritativeness & Its Importance to a Google My Business Listing
Last time we talked about E-A-T, but more specifically about expertise, which is represented by the “E” in E-A-T. Today we are going to explore

The Comprehensive Local Citation Audit and Cleanup Guide You Need Today
Accurate local business citations can make or break a business! Citations, which are mentions of a business, usually online, often include the name, address and

Winning Local Business with Optimized Listings
Consumers are looking for brands and businesses they can trust online. Having optimized business listings that provide them with the information they want and need

Is the Google My Business Listing Replacing the Local Business Website?
Google is heading in a direction where they can provide everything a consumer wants and needs through a Google My Business listing. (Yes, without the

Navigating The Local Search Ecosystem To Yield Results
The Local Search Ecosystem is made up of many different sources including data aggregators like InfoGroup, review sites like Yelp, social media platforms such as

Everything You Need to Know to Get Started Repurposing Content
Once you create great content, you can repurpose it into many different useful resources to educate current partners, engage prospective customers and generate further site

How to Find and Fix Inaccurate Citations for a Local Business
When it comes to improving visibility and getting found online, local citations play a critical role for local businesses. Remember, a local citation is any

17 Blog Post Ideas for Creating Content that Drives Local Website Traffic
Are you looking for ways to help local businesses get more traffic to their websites? Are your clients constantly telling you that they need more

Embrace These 2017 Internet Marketing Trends And Reach More Customers
As innovation continues to bloom in the tech world, digital marketers must continue to adapt and innovate to meet client needs. The message is clear:




