Blog
Building Trustworthiness in an Online World
If you have been following our journey over the last few weeks, I’ve been talking quite a bit about Google’s E-A-T (Expertise, Authoritativeness, and Trustworthiness).
Why Is Listing Management Important for Businesses?
We previously discussed Google pursuing verticalization through a growing list of Google My Business (GMB) attributes. Now, we’re going to look into just why listing
Our Google My Business Tool Lets You Add Questions & Answers
Managing a Google My Business (GMB) listing is no joke. It takes effort, a plan, and when possible, a tool. This is exactly why we
Adding Google My Business Attributes to Small Business Listings
An optimized Google My Business listing on Google is essential, and we all know it. It’s important that every element within a Google My Business
How Local Businesses Can Demonstrate Expertise Online
So, I know you’ve heard about Google’s E-A-T (Expertise, Authoritativeness, and Trustworthiness), but most likely you consider them as a whole. They do in fact
Using Google My Business Attributes to Create Non-Traditional Verticals
This week we’re focusing on Google’s growing push for verticalization, why you need to pay attention to Google My Business (GMB) attributes – and just
Consumers’ Trust of Business Listings – And How They Are Used
We’ve talked a lot about Google My Business lately and just last week we tackled Apple Maps, their decision to prioritize the user experience –
How to Add Markup Voice Assistants Love to a Local Business Website
Recently we have talked quite a bit about voice search and creating conversational voice apps. There is a big reason for this. Voice search isn’t
How Automated Listing Reports Help Agencies Prove Value
Clients who invest in listing management services want to know how their local presence is changing, and with automated reports, agencies can show them precise
How Citation Building and Listing Management Work Together
Citation building and listing management are often treated as the same service, but they are not the same. For agencies managing business listings across multiple
Do Business Listings Disappear When Service Is Canceled?
Agencies hire listing management providers to get client information published accurately across dozens of directories and apps. But few ask what happens to that information
How to Build Local Visibility for a New Business Location
Many agencies begin the process of establishing local visibility for a new business location by creating a Google Business Profile (GBP). At Advice Local, we
Why Business Listing Updates Take Time to Appear Online
Anyone who manages business listings for multiple clients has probably refreshed a map or directory page and waited for an update that’s out there, but
Should You Sync Bing Places With a Google Business Profile?
Bing Places offers the option to connect a Google Business Profile (GBP) while creating or claiming a listing. For agencies managing business listings, deciding whether
How Citations Help Google Validate Business Information
It’s easy to think that a Google Business Profile (GBP) is all Google needs to understand a business. For the agencies managing business listings, that’s
Why Local Listings Need More Than NAP Data
For years, local listing management was built on a foundation of accurate name, address and phone number (NAP) details. While NAP data is still incredibly
