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Putting Multi-Location Businesses on the Map: The Guide Everyone Needs Today
Multi-location brands and businesses have their share of challenges that come with managing the online presence of multiple locations, from rogue social media accounts to

Why Multi-Location Brands and Businesses Need a Store Locator and Location Landing Pages on Their Website
Near me, Nearby, Closest…these words are becoming increasingly common across the billions of queries on Google every month. Thanks to mobile phones and iPads, we

Factors That Breed Bad Location Data and What Can Be Done About It
Managing the local presence of a business all starts with understanding citations and why they are important. Once you understand that, you can move on

What Local Businesses Must Know About Local Search – Right Now!
Whether a local business is a stand-alone, single location or part of a massive national or global brand, it shares a common goal with every

Google’s Mission to Eliminate Fake Google My Business Listings
While, we might not love all the updates Google is constantly making to the local pack and search algorithms, Google’s cracking down on fake Google

Citations Make the World Go ’Round: Getting Found Locally Online
Imagine a business, any business, that’s out there in the world. This includes the sole proprietor, the small to medium-sized business (SMB), or one of thousands

Google AdWords Update Suggests Machine Learning Will Shape the Future of Search
From recent updates to the local pack to the introduction of lists for Google Maps, Google is always looking for ways to improve search results.

Voice Search and SEO: What Local Businesses Need to Consider
As new technology is developed, consumer behavior evolves with it, along with the demand for new local SEO and search strategies. Today this technology is

Leveraging Location Landing Pages to Create Microsites for Local Businesses
It’s no surprise that many businesses struggle with local presence management today, as there’s a lot of outdated and just-plain-wrong data linked to businesses online. How Multi-Location

The Newest Google My Business Feature: Community Q & A Coming to Google Maps
Google’s at it again… the good news is they are not rolling out a new algorithm this time, but instead adding a new feature for Google

What’s Trending? Must-Know Data Points from the 2017 Internet Trends Report
The time has come… Yes, that time of year when once again I get to share my insights into the 2017 Internet Trends Report! Each

The Five-Step, Quick Start Local Content Marketing Plan: Measuring and Evaluating
Creating content that attracts prospects, keeps customers engaged and creates conversions all at the same time is definitely not easy to do! I love a

6 High Impact Ways To Enhance Local Business Visibility Online
Although potential customers are already looking for local businesses online – and there are billions of Google searches each month – they’re unlikely to discover these nearby

The Five-Step, Quick Start Local Content Marketing Plan: Determine the Offer
As you know, I’m all about data, local search and SEO. Each one of these is driven by my passion for helping local businesses and multi-location brands appear

8 Local Presence Management Strategies to Attract More Nearby Customers
When shoppers search for nearby stores on-the-go, they count on Google to return the most relevant, accessible, and trustworthy results possible. Appearing in the local pack

The Five-Step, Quick Start Local Content Marketing Plan: Attracting the Right Target Audience
I’m on a journey to share about creating local-focused content that educates, attracts and converts. In the first installment, “The Five-Step, Quick Start Local Content




