Blog
Digital Marketing Do’s and Don’ts: Are Your Favorite SEO Tactics Naughty or Nice?
The simple fact is we all want to make Google happy. With search engines continuously updating their algorithms and preferences, this can be a challenge. As
Seizing the Micro-Moment
Considering how to boost the mobile game? Is your small business (or your client) looking to improve mobile search performance and conversion? You’re in the
5 Things Businesses Can Learn from Following Competitors on Social Media
So hopefully by now you know I am all about learning from the competition! Following competitors on Twitter, Facebook, and Instagram is another way to get
Google Smart Technologies Are Going to Change How We Do Business
Google is one of the biggest companies on the planet and has solidified its place in the world’s conversation as a leading tech giant. Constant
Facebook Recommendations Feature Takes Local To a New Level
I’m looking for the hot new wine bar I want to visit when I’m in New York City next week. How do I solve this
Yes, Local Businesses Can Leverage the Last Minute To Celebrate Small Business Saturday
Small Business Saturday is right around the corner! Are you one of those marketers or small business owners that plans to do something each year
Mobile Is the New Local – A Look at the Mobile Consumer and Their Journey
Virtually all digital growth today comes from the small screen, with mobile devices driving 56% of traffic to the world’s most popular websites, according to
Mobile Makes Micro-Moments Possible: 11 Must Do’s to Capture these Moments
Mmm, micro-moments! Mobile makes micro-moments possible. Think on this for just a moment. Did you want to pick up your phone to Google “micro-moments”? If
Websites That Work: The Foundation For A Local SEO Success Story
We all know the Internet is where consumers turn to search for local businesses and services; now it’s even more convenient thanks to the rapid rise
Are You Feeding Google the Right Type of Content? Time to E-A-T
Do you imagine Google’s Search Quality team much like a really cool science lab? A place where one impossibly smart scientist agonizes over the future
Google’s Local Business Cards and the Possible Impact on Search
Google is at it again. The search engine giant is exploring a new way to display search results that could have a significant impact on
Unlocking The Power Of Local Content To Drive Engagement And Increase Revenue
When it comes to local SEO, creative local content is one of the best tools to get people engaged with a brand or business. A business’s content
Content Marketing Metrics You Can’t Afford To Ignore
When you create local content, or any content for that matter, the end goal is conversion and success. Fortunately, a thorough review of your content
Got Trust? Google Ups the Ante with the Google My Business Trusted Verifier Program
Google is changing the local search game, again, this time by providing a faster, more convenient way for small-to-medium-sized businesses (SMBs) to be listed in
Where Local Searches Start: Learning Where to Market Your Small Business
Contrary to popular belief, consumers are actually more likely to turn to sources other than general search engines, such as Google, when looking for local
The Top 4 Local Ranking Factors for 2016 Explained
Six months in, is Google’s “Snack Pack” still taking a bite out of your clients’ local search ranking? The rollout of this major update saw
