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The Future of Digital Marketing: Video, Local SEO and The Fall of Social Networks
As each year passes things come and things go. Digital marketing is no different. The one thing that remains the same from year to year

Want a Ranking Boost? Google is Now Indexing HTTPS Websites Higher in Search
Before I get into what HTTPS is and why every website needs it, I want to make sure that you understand why it is important.

Four No Cost to Low Cost SEO Strategies for SMBs
Many businesses start off with a fairly small SEO budget because they may believe that SEO it is just a matter of putting a few

10 Digital Marketing Advances That Will Impact Local SEO & Search in 2016
Technology is constantly evolving and, because of that, consumers are constantly changing. What they want, need and how they find it will also be ever

5 Apps Digital Marketers Can Use To Learn On The Go
As a digital marketer you have to keep up with the rapidly changing environment of the Internet and all things digital, and to do this

The Advice Top 10 Posts for 2015
As with every year in the technology world, 2015 saw a number of changes, advances and brand new technology make their way onto the digital

Saying Farewell to 2015 And Hello to 2016: My Top 9 Most Popular Posts
As the year ends and you are reflecting on 2015, are you looking back at your website, your digital marketing strategy, your blogs, what worked,

Four SEO Strategies Every Digital Marketer Needs to Understand
When it comes to SEO, there are several different types and the strategy is a little different for each one. To help clarify the differences,

Got Trust? Google Ups the Ante with the Google My Business Trusted Verifier Program
Google is changing the local search game, again, this time by providing a faster, more convenient way for small-to-medium-sized businesses (SMBs) to be listed in

Where Local Searches Start: Learning Where to Market Your Small Business
Contrary to popular belief, consumers are actually more likely to turn to sources other than general search engines, such as Google, when looking for local

The Top 4 Local Ranking Factors for 2016 Explained
Six months in, is Google’s “Snack Pack” still taking a bite out of your clients’ local search ranking? The rollout of this major update saw

Seven Crucial Strategies For Mobile Marketing Success
I expect that this year is going to be a monumental one for local and mobile search. When shopping, my smartphone has become my best

Study The Competition To Rank Higher In Organic Search
Everyone wants to rank higher in search results than their competition. One of the best ways to achieve this is to stay on top of how the

Will Facebook Services Take Over Local Search?
Have you heard about Facebook Services? Is this another step toward their quest of local search domination? You may have even glanced at the landing page

5 Free Local Search and SEO Tools You Need to Test Today
Local search and search engine optimization (SEO) are complex and can sometimes be frustrating; however, extremely necessary. Without proper optimization, a business’s site doesn’t stand

Social Media, PR and Pizza: A Case Study on Local Community Building
As a digital marketer, I am always on the prowl for the best ways to increase website traffic for my clients, get them ranked higher




