Blog
The Five-Step, Quick Start Local Content Marketing Plan: Establishing Content Marketing Goals
In the post, The Five-Step, Quick Start Local Content Marketing Plan, I described the five steps involved in creating a basic local content marketing plan. While
The Five-Step, Quick Start Local Content Marketing Plan
To get local customers, you need a content marketing plan that is local focused. It’s time to review your activities. Assessing whether or not your efforts
Increase the Visibility of Multi-Location Businesses in Search
Local presence management is critical to ensuring multi-location businesses are visible when shoppers turn to Google and other search engines to discover nearby products or
Amplify Local Business Visibility with Vertical Directories Starting Today
Local business listings and citations are a critical component of local presence management! Effective citation building isn’t about getting listed everywhere, but in authoritative sources
Organic Traffic Methods to Create Authority, Attract Local Consumers and Generate New Business
Are you looking for new ways to drive traffic to the local businesses you represent? No matter whether you are an agency, digital marketer, or
Unique Traffic Tactics to Expand the Digital Footprint of Local Businesses
Site traffic is at the core of every business, whether an online business or a local business that wants to drive customers to their brick-and-mortar
10 Backlink Building Techniques to Add to Your Arsenal Today
I’m sure you have read many blogs about why you should practice link building for SEO purposes, and some about why you shouldn’t. The simple
6 Important Facts about Facebook and Local Presence Management
OK, I’ll admit it – I am a 59-year-old Facebook junkie. Facebook’s success in the last decade has been nothing short of extraordinary, and I’ve been
Using Website Graphics to Boost Your Local Search Ranking
A compelling, well-tagged image can help drive traffic to your local website through an image search (think Google Images). Google ranks local websites based on their usefulness. Being
How to Optimize Multiple Locations for Local SEO
Industry experts agree that local factors have become increasingly important in search engine optimization (SEO).
Google has made it clear that local search is here to stay and you must optimize for local SEO. This is great news for small local businesses that are outranked by bigger companies.
If you own a small business, it can be overwhelming to sift through all the different ways to optimize your local search. If your business has multiple locations, that task is even harder.
What Holiday Shoppers Teach Us About Content Marketing: 3 Big Lessons
All this past month the big business story has been about shopping. Would Black Friday remain black? Is Cyber Monday still a phenomenon? How will
Download Online Marketing eBook for Local Businesses
Small businesses can thrive on their online marketing efforts. By implementing foundational SEO, social media, and email marketing best practices, your website can rise miles
What Exactly Does Transparency Look Like in Business?
Do you know everything that goes on in your business? And I mean everything? And if you don’t, how much will your business suffer as
Write Great Controversial Content – to Debate or Not to Debate
Getting people to hate your content is just as important as getting people to like it, right? Write Great Controversial Content I think so, and
Top Ten Google Glass Myths Explained
Recently I have been using my Google Glasses for everything from traveling with Glass to keeping updated on the top news stories through my Glassware
What It Takes to Be a Damn Good Internet Marketing Entrepreneur
Recently, someone referred to me as a serial entrepreneur. I had to stop and take notice of that comment. Yes, I was CEO of a
