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Listen: Do You Want to Know the Secret to Creating a Great Content Strategy
“Listen. Do you want to know a secret?” asked Paul McCartney. I love listening to music and I love the Beatles. What does that have

Show Me Your Face: What Google’s Author Rank Means For Internet Marketers
If you follow my blogs you know I am a big advocate of Google’s Authorship and Google Publisher Markups. One of the other most important

She Wrote an Article About These SEO Tips and You Won’t Believe What #MattCutts Did Next. Especially After He Saw Tip #5
Did you click on a link to this article based on the title? Good. My link bait worked. Isn’t that the point? To get you

9 Fresh and Effective Ideas for Your Social Media and Content Marketing Campaigns
Audiences are just drowning in horrible content, even after Google and its Hummingbird changes. Worse yet, people (and companies) are still using methods that are

Great Memes Act Alike – How To Use Them In Content Marketing
The other day my daughter had some friends over. Like every other group of teenagers, they were sitting on the couch texting each other. The

Social Media for Content Marketers: Reach vs. Depth
So you think you have created first rate content. Social Media for Content Marketers: Reach vs. Depth It’s fresh, useful and well written. Now you

The Death Of Guest Blogging Has Been Greatly Exaggerated
No matter what you are hearing today, guest blogging, when done right, is very powerful. Guest Blogging is Great! I’m pretty sure I don’t need

Where Have All the SEO People Gone?
Recently, I was thinking about the musician Pete Seeger, who died in January at the age of 94 after a long life of activism. Where

6 Key Google Announcements You Don’t Want to Miss and More
It wasn’t long ago that we discussed holiday marketing strategies to help local business clients reach consumers, and now, it appears the traditional “holiday shopping

Local Marketing Strategies for the Upcoming Holidays
We’re switching focus to the local marketing strategies that are perfect for securing seasonal buyers. Local Marketing Strategies for Boosting Holiday Sales Last year (at

How to Boost Local Search Presence With Data Amplifiers
This week, we’re looking at how to tie together the entire data amplifier network to improve a business’ local search presence with business listings. Maximizing

How Vertical Directories Help Provide Niche Relevance
We’re looking at the importance of building niche citations from vertical directories. Are Your Clients Listed on Niche Vertical Directories? In recent weeks, our focus

Are Your Clients Getting Found in Voice Searches?
This week we’re focusing on voice search readiness and its role in our data amplifier network. The Voice Search Expansion Continues Just over a decade

How to Grow a Business’ Local Presence With GPS Accelerators
We’re looking at the role of GPS accelerators for a business’ listing distribution. GPS Accelerators and Their Role in the Local Search Ecosystem Location-based searches

How Data Accelerators Help With Local Presence Management
We’re taking a closer look at data accelerators. Enhancing Local Presence With Data Accelerators Real-world consumer decisions are increasingly driven by online research. In practice

Why Businesses Shouldn’t Overlook Bing Places
We want to talk with you about Bing Places. Why Bing Places Matters for Local Businesses Google is the dominant player in the search market,




