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What Local Businesses Must Know About Local Search – Right Now!
Whether a local business is a stand-alone, single location or part of a massive national or global brand, it shares a common goal with every

Google’s Mission to Eliminate Fake Google My Business Listings
While, we might not love all the updates Google is constantly making to the local pack and search algorithms, Google’s cracking down on fake Google

Citations Make the World Go ’Round: Getting Found Locally Online
Imagine a business, any business, that’s out there in the world. This includes the sole proprietor, the small to medium-sized business (SMB), or one of thousands

Google AdWords Update Suggests Machine Learning Will Shape the Future of Search
From recent updates to the local pack to the introduction of lists for Google Maps, Google is always looking for ways to improve search results.

Voice Search and SEO: What Local Businesses Need to Consider
As new technology is developed, consumer behavior evolves with it, along with the demand for new local SEO and search strategies. Today this technology is

Optimizing for Search in a RankBrain World
Google often changes things up, as it is constantly fine-tuning its powerful search algorithms. Observant SEO pros can determine when something new is added to the

4 Website Marketing Strategies to Get More Customer Reviews
In a world where consumers can find information about pretty much any business, product, and service online, it’s not easy for a local business to

Taking Control: Local Presence Management for Multi-Location Brands
Did you know that 73% of consumers lose trust in a business if it has inconsistent location data? Bad data is a big issue for

Local Keywords & Location Continues to Dominate
Last week we discussed expanding a business’ local search visibility beyond Google. Well, with the announcement that businesses with a Professional Account on Twitter now

Expand Search Horizons Beyond Google for Local Visibility
Today we’ll talk about creating a local client optimization strategy that isn’t restricted to Google. Reach More Consumers by Improving Visibility on Multiple Search Engines

5 Mapping Apps & Navigation Solutions You Can’t Ignore
Today, we’re going to discuss mapping app solutions for local businesses. Reaching Consumers With Mapping Apps and In-Dash Navigation Every now and again, we head

Justifications Are Appearing in Google Maps, Images & More
Today we’ve got a Google update, along with some digital marketing insights you may have missed. Google Maps Sees Justifications Rolled Out for Local Businesses

Is ‘Near Me’ Search Optimization Effective in 2022?
This week we’re switching focus to some important news on “near me” search optimization – information that could impact your SEO strategies going forward. Google’s

Everything You May Have Missed From Google I/O 2022
This week we’re turning our attention to the recent Google I/O conference, and all the latest updates from this year’s event. Google’s Biggest Announcements From

Dominating Google’s Search Results With Business Listings
This week we’re looking at securing multiple placements in page one of Google search results using local business listings, along with some other hot topics

Using Google EAT to Influence Local Relevance Signals
We’re looking at Google’s growing local relevance signals, and why this makes Google EAT (expertise, authoritativeness, and trustworthiness) more important than ever for a business’




