Blog

How to Reduce the Risk of Bad Data From Google Auto-Updates
Today we’re focusing on reducing the risk of bad data from Google’s new machine learning auto-updates. Google Will Start Predicting Business Hours Using AI and

These Key Factors Can Influence the Local Pack in Many Ways
This week we’re looking at prominence, and how it can help businesses get greater visibility in Google’s local pack. The Key Ranking Factors for the

How to Conduct Stress-Free Local Presence Audits
As we move into April, it’s time to shift the focus to a process every agency should be thinking about – local presence audits. Are

What’s New With Google, GBP Spam & Bookings From Search, Watchbait & More
Do you remember back in 2021 when Google shared how they were tackling spam? We highlighted the most important data they reported, including their stopping

How Local Businesses Can Respond to Google’s Vicinity Update
This week we’re following up with a Google algorithm update that is still causing aggravation for many local businesses. The Google Vicinity Update and Its

How Listing Management Delivers Results for Your Clients
It’s time to take a closer look at how listing management works. Improving Search Visibility With Listing Management We’ve talked extensively about the importance of

Best Practices for Writing Business Listing Descriptions
This week our theme is a task that’s often overlooked – writing business descriptions for your clients’ business listings. Are You Optimizing the Business Listing

Why Local Businesses Need Mapping App Solutions
We’re continuing the data submissions theme with a focus on navigation and mapping apps. Mapping Apps and In-Dash Navigation Solutions Are Essential This week we

How Business Listings Help Service-Based Businesses
Choosing a service provider often starts with a search for answers. Business listing management helps service-based businesses provide those answers and give prospective customers a

How Business Listings Protect Enterprise Brand Identity
For enterprise and multi-location brands, that first impression won’t always come through their website. Business listing management distributes data across mapping apps, directories and search

How Citations Support Multi-Location Business Visibility
For a single location, managing business listings across directories and search engines requires accuracy and consistency. When that effort scales to enterprise brands, franchises and

Why Businesses Need Control Over Their Citation Data
Most businesses have no idea how many places their information appears online. Without a professional approach to business listing management, key data can move unchecked

Why Consistent Citations Build Trust Before the Click
Most people don’t decide to trust a business the moment they click. What they see in search results, maps and directories—shaped by local listing management—builds

How Citations Influence “Near Me” and Location-Based Results
When someone performs a “near me” or location-based query, search engines have to decide which results are relevant and trustworthy. That trust is built through

How Citations Support Business Discoverability Beyond Google
Most businesses measure their local online visibility by where they rank on Google. But listing management services help agencies and local marketers maintain listings for

How Incomplete Business Data Weakens Local Citations
When agencies and local marketers turn to listing management services, they often do so to resolve inaccurate business data. However, focusing only on errors and




