Blog

How Listing Management Delivers Results for Your Clients
It’s time to take a closer look at how listing management works. Improving Search Visibility With Listing Management We’ve talked extensively about the importance of

Best Practices for Writing Business Listing Descriptions
This week our theme is a task that’s often overlooked – writing business descriptions for your clients’ business listings. Are You Optimizing the Business Listing

Why Local Businesses Need Mapping App Solutions
We’re continuing the data submissions theme with a focus on navigation and mapping apps. Mapping Apps and In-Dash Navigation Solutions Are Essential This week we

A Refresher on Data Aggregators & Why Businesses Need Them
Today we’re turning our attention to data aggregators, and how your local clients can benefit from using them. A Data Aggregator Refresher As a local

A Google Business Profile Roundup, Including Dispelling a GBP Myth
SEO is a topic certain to spark intense debate, but linking to a Google Business Profile (GBP) is an issue that was settled long ago.

How Bad Data Is Affecting the Google Business Profile – A Real-World Example Included
We’ve got a story from an Advice Local partner who witnessed first-hand the frustrations of bad data impacting a Google Business Profile. Bad Data Is

Google Maps Is Now Featuring Updates From Customers
This week we want to highlight a feature of the Google Business Profile (GBP) that’s been stirring up some discussion. This is the ability for

How to Manage Multiple Google Business Profiles Easily
We want to go a step further this week to give you a practical, highly effective way of managing multiple Google Business Profiles (formerly Google

How Citations Influence “Near Me” and Location-Based Results
When someone performs a “near me” or location-based query, search engines have to decide which results are relevant and trustworthy. That trust is built through

How Citations Support Business Discoverability Beyond Google
Most businesses measure their local online visibility by where they rank on Google. But listing management services help agencies and local marketers maintain listings for

How Incomplete Business Data Weakens Local Citations
When agencies and local marketers turn to listing management services, they often do so to resolve inaccurate business data. However, focusing only on errors and

How Search Engines Reconcile Conflicting Business Citations
From incorrect street names to old phone numbers, business data can easily fall out of sync across the web. Actively managing business listings helps keep

What Makes a Local Citation Authoritative
How do search engines decide which business information they can trust? Much of that understanding comes from local citations and listing management. Listings across the

The Role of Data Aggregators in Citation Authority
Citation authority matters, but some listings influence visibility far more than others. With the right business listing management partner, your agency client’s information can be

How Duplicate Listings Affect Entity Signals, and What to Do About It
For agencies and local marketers, local citations and listing management help keep business data accurate and consistent across search platforms, directories and maps. That consistency

How Citations Help Google and AI Verify Business Legitimacy
No matter how many changes occur in digital marketing and local SEO, certain foundational tactics remain vital to agency success. For example, using a trustworthy




