Blog

How to Reduce the Risk of Bad Data From Google Auto-Updates
Today we’re focusing on reducing the risk of bad data from Google’s new machine learning auto-updates. Google Will Start Predicting Business Hours Using AI and

These Key Factors Can Influence the Local Pack in Many Ways
This week we’re looking at prominence, and how it can help businesses get greater visibility in Google’s local pack. The Key Ranking Factors for the

How to Conduct Stress-Free Local Presence Audits
As we move into April, it’s time to shift the focus to a process every agency should be thinking about – local presence audits. Are

What’s New With Google, GBP Spam & Bookings From Search, Watchbait & More
Do you remember back in 2021 when Google shared how they were tackling spam? We highlighted the most important data they reported, including their stopping

How Local Businesses Can Respond to Google’s Vicinity Update
This week we’re following up with a Google algorithm update that is still causing aggravation for many local businesses. The Google Vicinity Update and Its

How Listing Management Delivers Results for Your Clients
It’s time to take a closer look at how listing management works. Improving Search Visibility With Listing Management We’ve talked extensively about the importance of

Best Practices for Writing Business Listing Descriptions
This week our theme is a task that’s often overlooked – writing business descriptions for your clients’ business listings. Are You Optimizing the Business Listing

Why Local Businesses Need Mapping App Solutions
We’re continuing the data submissions theme with a focus on navigation and mapping apps. Mapping Apps and In-Dash Navigation Solutions Are Essential This week we

Building Trustworthiness in an Online World
If you have been following our journey over the last few weeks, I’ve been talking quite a bit about Google’s E-A-T (Expertise, Authoritativeness, and Trustworthiness).

Why Is Listing Management Important for Businesses?
We previously discussed Google pursuing verticalization through a growing list of Google My Business (GMB) attributes. Now, we’re going to look into just why listing

Our Google My Business Tool Lets You Add Questions & Answers
Managing a Google My Business (GMB) listing is no joke. It takes effort, a plan, and when possible, a tool. This is exactly why we

Adding Google My Business Attributes to Small Business Listings
An optimized Google My Business listing on Google is essential, and we all know it. It’s important that every element within a Google My Business

How Local Businesses Can Demonstrate Expertise Online
So, I know you’ve heard about Google’s E-A-T (Expertise, Authoritativeness, and Trustworthiness), but most likely you consider them as a whole. They do in fact

Using Google My Business Attributes to Create Non-Traditional Verticals
This week we’re focusing on Google’s growing push for verticalization, why you need to pay attention to Google My Business (GMB) attributes – and just

Consumers’ Trust of Business Listings – And How They Are Used
We’ve talked a lot about Google My Business lately and just last week we tackled Apple Maps, their decision to prioritize the user experience –

How to Add Markup Voice Assistants Love to a Local Business Website
Recently we have talked quite a bit about voice search and creating conversational voice apps. There is a big reason for this. Voice search isn’t




