Blog
Local Search and Micro-Moments: Making Magic in the Moment
Mobile is one of the greatest disruptions in digital marketing, but I’m not focusing on mobile today. Instead let’s explore one of its great side
Amazon’s St. Patrick’s Day Cookie Cutter Marketing Gimmick? 5 Takeaways for Brands
So I was surfing Facebook just like I do every day and what did I run across? An Amazon social media post advertising a St.
Local Search Made Easy: Enhancing a Business’s Online Presence with Social Media
There is often debate on whether or not social media contributes to search engine ranking and local search efforts. Each time an authoritative source studies
Local Search Made Easy: Websites that Work
You’ve put in so much hard work to make sure the businesses you represent show up in local search results, now you want to make
Marketing for Consumer Micro-Moments in a Mobile-First World
Google is known for changing everything. Originally it was the name of a search engine, a simple noun. Now it’s a verb and a way
Local Search Made Easy: Reputation Management and Reviews
How’s business? After all, the reason technologies like Advice Local exist, and the reason we provide this blog as a resource is for you to
Local Search Made Easy: Get Listed, Get Optimized and Get Found
You’re well on our way to making sense of the great big world of local SEO. Not to knock the technical aspects of SEO, as
Local Search Made Easy: 5 Must-Haves for Local Success
Welcome back! We’ve been on a journey back to the basics of search engine optimization (SEO). It’s always good to reinforce a solid foundation so we
How Search Engines Reconcile Conflicting Business Citations
From incorrect street names to old phone numbers, business data can easily fall out of sync across the web. Actively managing business listings helps keep
What Makes a Local Citation Authoritative
How do search engines decide which business information they can trust? Much of that understanding comes from local citations and listing management. Listings across the
The Role of Data Aggregators in Citation Authority
Citation authority matters, but some listings influence visibility far more than others. With the right business listing management partner, your agency client’s information can be
How Duplicate Listings Affect Entity Signals, and What to Do About It
For agencies and local marketers, local citations and listing management help keep business data accurate and consistent across search platforms, directories and maps. That consistency
How Citations Help Google and AI Verify Business Legitimacy
No matter how many changes occur in digital marketing and local SEO, certain foundational tactics remain vital to agency success. For example, using a trustworthy
How to Build an Entity-Focused Local SEO Strategy
As you well know, the focus of digital marketing can change rapidly with the whims of algorithm updates and new product launches. While you’re probably
Entity Signals & Local Search: What Listings & Citations Tell Google (and AI)
High-quality, consistent listing management services help businesses remain visible and accessible in consumer search for the AI Age. Alongside keywords, entity signals are the major
Why Listings Management Needs to Include Review Monitoring
Listing management remains one of the important strategies agencies and local marketers use to help their clients increase online visibility. Solutions like our review monitoring
