Blog

What’s Trending This Year? An Overview of The 2016 Internet Trends Report
Welcome to the future, where we’re already considering how to market to Gen Z’s grandchildren. OK, maybe that’s taking it a little too far, but

Search Engine Optimization Part 2: Fighting the Good Fight
In part 1 of this article, we started down the SEO 101 rabbit hole with stats revealing the power of well-implemented local SEO, a brief overview

Search Engine Optimization Part 1: What NOT to Do
All right people, it’s 2016 and no one should have to prove the value of adding search engine optimization (SEO) and local SEO to your digital

Reviewing The Stats: The What, When & How of Consumer Search
Having a powerful online presence is critical to success. The overwhelming majority of consumers turn to the Web before visiting a local business for the first time,

Instilling Trust: Advice Local’s New Trusted Local Business Seal
Being CEO has its perks, one of those is sharing fun and exciting news with Advice Local stakeholders, clients and friends. But first, I need

Periscope to #Save the Day: Local Marketing for Businesses with Live Video
The loss of Katch created a problem for Periscope and local businesses who chose to use the streaming service as a low-cost video marketing tool.

Mobile for the Masses
It’s 2016. Take a breath people – we made it to the future. It seems just a few years ago we were partying like it

A Host of Benefits from Hosting Guest Bloggers on Your Local Business Website
I know, you get it already, I’m all about local search, good data and driving foot traffic to your physical business location and online traffic

How Automated Listing Reports Help Agencies Prove Value
Clients who invest in listing management services want to know how their local presence is changing, and with automated reports, agencies can show them precise

How Citation Building and Listing Management Work Together
Citation building and listing management are often treated as the same service, but they are not the same. For agencies managing business listings across multiple

Do Business Listings Disappear When Service Is Canceled?
Agencies hire listing management providers to get client information published accurately across dozens of directories and apps. But few ask what happens to that information

How to Build Local Visibility for a New Business Location
Many agencies begin the process of establishing local visibility for a new business location by creating a Google Business Profile (GBP). At Advice Local, we

Why Business Listing Updates Take Time to Appear Online
Anyone who manages business listings for multiple clients has probably refreshed a map or directory page and waited for an update that’s out there, but

Should You Sync Bing Places With a Google Business Profile?
Bing Places offers the option to connect a Google Business Profile (GBP) while creating or claiming a listing. For agencies managing business listings, deciding whether

How Citations Help Google Validate Business Information
It’s easy to think that a Google Business Profile (GBP) is all Google needs to understand a business. For the agencies managing business listings, that’s

Why Local Listings Need More Than NAP Data
For years, local listing management was built on a foundation of accurate name, address and phone number (NAP) details. While NAP data is still incredibly




