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Local Search Made Easy: Reputation Management and Reviews
How’s business? After all, the reason technologies like Advice Local exist, and the reason we provide this blog as a resource is for you to
Local Search Made Easy: Get Listed, Get Optimized and Get Found
You’re well on our way to making sense of the great big world of local SEO. Not to knock the technical aspects of SEO, as
Local Search Made Easy: 5 Must-Haves for Local Success
Welcome back! We’ve been on a journey back to the basics of search engine optimization (SEO). It’s always good to reinforce a solid foundation so we
What’s Trending This Year? An Overview of The 2016 Internet Trends Report
Welcome to the future, where we’re already considering how to market to Gen Z’s grandchildren. OK, maybe that’s taking it a little too far, but
Search Engine Optimization Part 2: Fighting the Good Fight
In part 1 of this article, we started down the SEO 101 rabbit hole with stats revealing the power of well-implemented local SEO, a brief overview
Search Engine Optimization Part 1: What NOT to Do
All right people, it’s 2016 and no one should have to prove the value of adding search engine optimization (SEO) and local SEO to your digital
Reviewing The Stats: The What, When & How of Consumer Search
Having a powerful online presence is critical to success. The overwhelming majority of consumers turn to the Web before visiting a local business for the first time,
Instilling Trust: Advice Local’s New Trusted Local Business Seal
Being CEO has its perks, one of those is sharing fun and exciting news with Advice Local stakeholders, clients and friends. But first, I need
Mobile-Friendly or Mobile-First? It’s App vs. Website – Explore What’s Best for a Business
The simple fact is brands and business are already aware of the important role mobile plays in local business marketing, but are they really taking
The Omni-Channel Experience is All About the Data
Can you believe some businesses (and some brands) are still operating like they are in the dark ages? Some local, small businesses still believe a
The 411 on How to SEO a Local Business Website for the Mobile-First Index
Mobile optimization is serious business. In the past, it was all about having a website that performed well on desktop and placed high in SERPs.
What is Google’s Mobile-First Index and How Can a Business Prepare for It?
Site owners checking their web stats can’t have failed to notice the growth in mobile traffic over the last few years. Where mobile once made
The Google My Business Description is Back: It’s Time to Update Those GMB Listings
Google is a behemoth when it comes to, well, just about everything, honestly. From algorithms and pay-per-click to video, they seem to be the guiding
Building Trust in 2018: 7 Trust Factors for Improving Search Results Placement
Search algorithms are so complex that it is impossible to focus on just one or two elements when developing an SEO strategy. To place across
Back to the Basics: Fine Tuning an SEO Strategy for Businesses
Last time I was here, I shared about the basics of an SEO strategy for a new business’ website. We first explored how an effective
Common Citation Complications – Brands Have Bad Data Problems, Too
Although it may seem that I am only referring to local, small business when I speak of bad data issues, the reality is that brands
