Blog

Periscope to #Save the Day: Local Marketing for Businesses with Live Video
The loss of Katch created a problem for Periscope and local businesses who chose to use the streaming service as a low-cost video marketing tool.

Mobile for the Masses
It’s 2016. Take a breath people – we made it to the future. It seems just a few years ago we were partying like it

A Host of Benefits from Hosting Guest Bloggers on Your Local Business Website
I know, you get it already, I’m all about local search, good data and driving foot traffic to your physical business location and online traffic

Go Local and Bring More Customers into Your Small Business
Have you ever considered that as a small business owner, you’re an inspirational part of the local community? You are not just selling a product

Local Presence Management Before it was Cool and the Birth of the Internet
Long before the Internet was a viable entity, before “search” referred to an industry and any of us used Google as a verb, consumers had

Don’t Lose Sleep Over Bad Local Data: Take Back Your NAP
Incorrect location or NAP (name, address, phone number) data in local business directories wreaks havoc on well-planned local SEO efforts. At best, bad location data causes

7 Ways to Supercharge Your Local Content Strategy
There’s a reason we talk about content as though it’s royalty. You can have the best products and services, but if you can’t present them, talk about

Get it Now with Google Now: The Personal Assistant at Your Fingertips
Admit it – you’ve always wanted a personal assistant to help you choose what to wear, and tell you what time you need to leave

10 Local Search and SEO Hacks to Improve Visibility on Google
It was last August when Google introduced major changes to the local pack feature. The search giant debuted the 3-pack for desktop search results, mirroring

Tweet All About It! How to Promote a Business on Twitter
It’s pretty easy to promote a business on most social media platforms like Facebook and LinkedIn, but what about on Twitter? Mastering how to a

Prominence: When Fame Can Equal Fortune for Local Businesses
The Internet seems to be buzzing almost every day with a new update to Google’s algorithm and guidelines. And surprisingly, it’s come with a level

Websites That Work: The Foundation For A Local SEO Success Story
We all know the Internet is where consumers turn to search for local businesses and services; now it’s even more convenient thanks to the rapid rise

Are You Feeding Google the Right Type of Content? Time to E-A-T
Do you imagine Google’s Search Quality team much like a really cool science lab? A place where one impossibly smart scientist agonizes over the future

Google’s Local Business Cards and the Possible Impact on Search
Google is at it again. The search engine giant is exploring a new way to display search results that could have a significant impact on

Unlocking The Power Of Local Content To Drive Engagement And Increase Revenue
When it comes to local SEO, creative local content is one of the best tools to get people engaged with a brand or business. A business’s content

Content Marketing Metrics You Can’t Afford To Ignore
When you create local content, or any content for that matter, the end goal is conversion and success. Fortunately, a thorough review of your content




