Blog

How to Reduce the Risk of Bad Data From Google Auto-Updates
Today we’re focusing on reducing the risk of bad data from Google’s new machine learning auto-updates. Google Will Start Predicting Business Hours Using AI and

These Key Factors Can Influence the Local Pack in Many Ways
This week we’re looking at prominence, and how it can help businesses get greater visibility in Google’s local pack. The Key Ranking Factors for the

How to Conduct Stress-Free Local Presence Audits
As we move into April, it’s time to shift the focus to a process every agency should be thinking about – local presence audits. Are

What’s New With Google, GBP Spam & Bookings From Search, Watchbait & More
Do you remember back in 2021 when Google shared how they were tackling spam? We highlighted the most important data they reported, including their stopping

How Local Businesses Can Respond to Google’s Vicinity Update
This week we’re following up with a Google algorithm update that is still causing aggravation for many local businesses. The Google Vicinity Update and Its

How Listing Management Delivers Results for Your Clients
It’s time to take a closer look at how listing management works. Improving Search Visibility With Listing Management We’ve talked extensively about the importance of

Best Practices for Writing Business Listing Descriptions
This week our theme is a task that’s often overlooked – writing business descriptions for your clients’ business listings. Are You Optimizing the Business Listing

Why Local Businesses Need Mapping App Solutions
We’re continuing the data submissions theme with a focus on navigation and mapping apps. Mapping Apps and In-Dash Navigation Solutions Are Essential This week we

6 Social CRM Solutions
Many times at conventions or other industry events I meet or talk with people that I would consider influencers in our industry. Social CRM Keeping

Is Social Media Ruining Relationships on #ValentinesDay
Valentine’s Day is here. Do you know what your partner is doing on Facebook? Social Media and #ValentinesDay Come on, tell the truth. This question

The Rise of Mobile and Wearable Technology: Is 2014 the Year?
If you were to ask me if this is the year of wearable technology, I would have to say yes. Is 2014 the Year of

Content isn’t King. Trust is King
As you likely already know, the goal of content marketing is to build up familiarity and trust with your prospective customers. In this case, the

The 5 W’s for Great #ContentMarketers
I am relatively new to blogging. I actually wrote my first blog in April of 2013 right here on SEJ, so I am still learning

If No One Sees It, No One Shares it: A #SocialMedia Pitfall
Increasing inbound traffic and search engine rankings through content marketing is routine to most businesses, but there is always room for improvement. Maximize Your Visibility:
Thank You #Google for Interactive Google Plus Posts
A small feature was quietly ushered into Google Plus some months ago that I missed. Interactive Google Plus Posts Though I love Google and follow

Blogging Etiquette, What to Do and Not to Do
So for your reading pleasure, here is my list of Dos and Don’ts to become a successful blogger: My name is Bernadette Coleman and I




