Blog

Mobile-Friendly or Mobile-First? It’s App vs. Website – Explore What’s Best for a Business
The simple fact is brands and business are already aware of the important role mobile plays in local business marketing, but are they really taking

The Omni-Channel Experience is All About the Data
Can you believe some businesses (and some brands) are still operating like they are in the dark ages? Some local, small businesses still believe a

The 411 on How to SEO a Local Business Website for the Mobile-First Index
Mobile optimization is serious business. In the past, it was all about having a website that performed well on desktop and placed high in SERPs.

What is Google’s Mobile-First Index and How Can a Business Prepare for It?
Site owners checking their web stats can’t have failed to notice the growth in mobile traffic over the last few years. Where mobile once made

The Google My Business Description is Back: It’s Time to Update Those GMB Listings
Google is a behemoth when it comes to, well, just about everything, honestly. From algorithms and pay-per-click to video, they seem to be the guiding

Building Trust in 2018: 7 Trust Factors for Improving Search Results Placement
Search algorithms are so complex that it is impossible to focus on just one or two elements when developing an SEO strategy. To place across

Back to the Basics: Fine Tuning an SEO Strategy for Businesses
Last time I was here, I shared about the basics of an SEO strategy for a new business’ website. We first explored how an effective

Common Citation Complications – Brands Have Bad Data Problems, Too
Although it may seem that I am only referring to local, small business when I speak of bad data issues, the reality is that brands

How Online Reviews Can Enhance Local SEO and Customer Trust
Online reviews are an essential factor in increasing local search visibility and shaping consumer decisions. As a leading listing management provider, we understand the critical

Top Strategies for Building and Maintaining Local Citations
Local citations are one of the essential ways for businesses to get new leads, conversions and customers. So whether you go for manual submissions or

How to Use Local Presence Management for Maximum SEO Impact
Local presence management is a cornerstone of modern SEO for brick-and-mortar businesses. By leveraging listing management services and other complementary techniques, agencies can build a

Top Digital Marketing Strategies to Stay Ahead of the Curve
As every local agency knows, change is a constant in the world of digital marketing. Everything from the marketing channels you target to the local

5 Directories That Local Businesses Need and Why They Matter
Managing and distributing business listings has been a part of digital marketing for as long as we can remember. However, as the internet has evolved you

Why Accurate Business Data Is Critical for AI-Powered Search
In the coming years AI will shape almost every aspect of local business marketing, from listing management services and review monitoring to data analysis and

Local SEO Strategies for Boosting Search Visibility
When it comes to competing with big brands for broad search terms, small and medium-sized businesses often find themselves at a disadvantage. Fortunately, that’s not

How Online Marketing Helps Businesses
Every day, businesses of all types – from small startups to large corporations – use marketing and advertising to reach new customers. You might think




