Blog

What is Google’s Mobile-First Index and How Can a Business Prepare for It?
Site owners checking their web stats can’t have failed to notice the growth in mobile traffic over the last few years. Where mobile once made

The Google My Business Description is Back: It’s Time to Update Those GMB Listings
Google is a behemoth when it comes to, well, just about everything, honestly. From algorithms and pay-per-click to video, they seem to be the guiding

Building Trust in 2018: 7 Trust Factors for Improving Search Results Placement
Search algorithms are so complex that it is impossible to focus on just one or two elements when developing an SEO strategy. To place across

Back to the Basics: Fine Tuning an SEO Strategy for Businesses
Last time I was here, I shared about the basics of an SEO strategy for a new business’ website. We first explored how an effective

Common Citation Complications – Brands Have Bad Data Problems, Too
Although it may seem that I am only referring to local, small business when I speak of bad data issues, the reality is that brands

Back to the Basics: Developing an SEO Strategy for Businesses
As you well know, search engine optimization (SEO) is a crucial component of a local business’ digital marketing strategy. Really, no matter the type of

The Web is Evolving and So are Consumers
Are you evolving, too? What about the businesses you represent? These are two simple questions that mean the difference between a business placing on the

The DIY SEO Audit: Next Steps for Beating Out the Local Competition Online
I’ve enjoyed working through this DIY Audit series with you, but like all good things, it has to come to an end. We started this journey

Why Local Marketers Should Become Business Listing Resellers
As digital marketing becomes increasingly competitive, local marketers and agencies must continue to find innovative ways to offer value to clients. High-quality listing management services are an

Why Data Aggregators Matter for Local Search Visibility
Business citations are a key component of any local search campaign, demonstrating accuracy and relevance to the search engines. When it comes to building these

How to Select Google Business Profile Categories
As businesses increasingly recognize the benefits of the Google Business Profile (GBP), leveraging all available features is crucial. Our agency relies on a variety of

Does Google Automatically Localize Search Results?
Google’s focus in recent years has increasingly shifted towards local search, driven by the rise of mobile and location-based technologies. Embracing strategies such as top-rated listing

What Does a Local Business Listing Service Do?
Business listing services are the foundation of local search marketing success. With the help of comprehensive listing management services, agencies can ensure business clients attain top

How Positive Reviews Help Local Businesses Grow
As more consumers conduct research before buying from a business, the power of reviews continues to grow. Understanding how to monitor reviews online is more important than

15 Tactics to Promote a Business Online in 2024
With more consumers researching businesses online in 2024, opportunity and competition in the digital space are both set to rise. Digital agencies that excel in

Is it Time to Shop Business Listing Management Providers?
Managing the digital marketing requirements of multiple businesses is a considerable task. To lighten the load, agencies and local marketers enlist the help of professional listing




