Blog

Are All Data Aggregators Created Equal?
Some “experts” might tell you that all data aggregators are the same. After all, a citation is a citation. But is that really the case? Are citations

How to Win More Customers in 2019 With Local Content Marketing
2019 is the year of the local business – we’re certain about that! I study local search day in and day out, and I know

Voice Search Readiness in 2019 and Beyond
2019 is here. While the focus in recent weeks has been predictions on the digital marketing trends that are expected to emerge this year, I

How to Get More Click-Through and Win With Zero-Click Searches
It’s time to talk zero-click searches and their prominence, especially in mobile searching. If you think you have no idea what a “zero-click” search is,

Voice Search is the New Norm?! There’s No Time for Skepticism.
How many of you have heard countless radio, television and print advertisements for voice search-enabled devices this holiday season? I have, and it’s not at

Citation Cleanup in a Nutshell – It’s Time to Clean Up That Dirty Data
When it comes to bad data or dirty data, just the sight of it gets my goat! It’s my mission – and my company’s –

Using Mobile and Online Coupons to Attract Local Customers
We can all remember the days when we cut coupons before going to the grocery store or other retailers. That time seems so long ago

Why Businesses and Brands Need to Monitor Their Google My Business Listing
Businesses and brands of all shapes and sizes must claim, create and monitor their Google My Business listing. It’s about more than the name, address

Using Map Apps to Help Local Businesses Get Found
From the initial research phase to getting directions to the business’ location, consumers are increasingly taking advantage of mapping apps. As a leading provider of

5 New Year’s Tips to Help Agencies Have a Profitable Year
With 2023 officially up and running, we’d like to offer some recommendations on how to ensure a profitable year. From our listing management services to

The Value of Near Me Search Optimization in 2023
In recent years, one of the most common questions in the local marketing space relates to the value of “near me” search optimization. As developers

Five Questions to Ask Before Hiring a Citation Builder
Today, we’re focusing 100% on business listings and more specifically, the questions to ask when hiring a local citation builder. Hiring a local citation builder

Special GBP Edition: Google Business Profile Features You Can’t Get Elsewhere
Today we’d like to discuss the Google Business Profile. The Value of the Google Business Profile Is Undeniable We talk about the Google Business Profile

How to Complete a Business Listing Audit & Why You Need To
Since we’re all about helping local marketers and agencies support their local business and service area business clients’ places in search results, we’re going to

How to Run a Google Business Profile Audit & Why It Matters
With Google rolling out a new look for those that manage multiple Google Business Profiles, we thought it was time to examine auditing your clients’

5 Essential GBP Optimization Tips for Local Pack Visibility
This week we’re looking at the optimization elements that all successful Google Business Profiles need. Optimizing a Google Business Profile for Search and the Local




