Blog
Using the Big Three: Owned, Earned and Paid Media for Local Business Marketing
When it comes to local marketing endeavors of any kind, a brand or business must have a comprehensive strategy that incorporates owned, earned and paid media.
Getting A Local Business Ready For Voice Search
It’s a new year, and just like at the beginning of every new year, marketers and business owners alike are searching high and low for
Local Search Ranking Factors – What’s Hot for 2019
Google’s ranking factors have long been a mystery – they probably keep their list in a secret vault right next to KFC’s secret recipe and the
What Is Local SEO?
Local SEO is a digital marketing strategy that consists of targeting the local market through search engine optimization tactics. It’s perfect for service-based businesses, or for
Mastering Google My Business in 2019 and Beyond
2019 is here, and with it comes the opportunity to ramp up all your local business digital marketing strategies. 2018 was a big year for
How to Craft SEO-Friendly Content for a Local Business Website
Content is the most important thing on a business’ website. Period. Learning how to craft SEO-friendly content is essential for every local business owner. Why?
The Voice Search Readiness Prep List: Helping Local Businesses Get Found
2018 is over, and I think we can all safely say that so far 2019 has been highly focused on the ever-evolving concept of voice
The Rise of the Super-Empowered Consumer – The “Near Me” Generation is Taking Over
With the launching of the first iPhone over 10 years ago, life as we knew it changed dramatically. Ever since that impactful moment, smartphones have
Using Map Apps to Help Local Businesses Get Found
From the initial research phase to getting directions to the business’ location, consumers are increasingly taking advantage of mapping apps. As a leading provider of
5 New Year’s Tips to Help Agencies Have a Profitable Year
With 2023 officially up and running, we’d like to offer some recommendations on how to ensure a profitable year. From our listing management services to
The Value of Near Me Search Optimization in 2023
In recent years, one of the most common questions in the local marketing space relates to the value of “near me” search optimization. As developers
Five Questions to Ask Before Hiring a Citation Builder
Today, we’re focusing 100% on business listings and more specifically, the questions to ask when hiring a local citation builder. Hiring a local citation builder
Special GBP Edition: Google Business Profile Features You Can’t Get Elsewhere
Today we’d like to discuss the Google Business Profile. The Value of the Google Business Profile Is Undeniable We talk about the Google Business Profile
How to Complete a Business Listing Audit & Why You Need To
Since we’re all about helping local marketers and agencies support their local business and service area business clients’ places in search results, we’re going to
How to Run a Google Business Profile Audit & Why It Matters
With Google rolling out a new look for those that manage multiple Google Business Profiles, we thought it was time to examine auditing your clients’
5 Essential GBP Optimization Tips for Local Pack Visibility
This week we’re looking at the optimization elements that all successful Google Business Profiles need. Optimizing a Google Business Profile for Search and the Local
