Blog

What is Google’s Mobile-First Index and How Can a Business Prepare for It?
Site owners checking their web stats can’t have failed to notice the growth in mobile traffic over the last few years. Where mobile once made

The Google My Business Description is Back: It’s Time to Update Those GMB Listings
Google is a behemoth when it comes to, well, just about everything, honestly. From algorithms and pay-per-click to video, they seem to be the guiding

Building Trust in 2018: 7 Trust Factors for Improving Search Results Placement
Search algorithms are so complex that it is impossible to focus on just one or two elements when developing an SEO strategy. To place across

Back to the Basics: Fine Tuning an SEO Strategy for Businesses
Last time I was here, I shared about the basics of an SEO strategy for a new business’ website. We first explored how an effective

Common Citation Complications – Brands Have Bad Data Problems, Too
Although it may seem that I am only referring to local, small business when I speak of bad data issues, the reality is that brands

Back to the Basics: Developing an SEO Strategy for Businesses
As you well know, search engine optimization (SEO) is a crucial component of a local business’ digital marketing strategy. Really, no matter the type of

The Web is Evolving and So are Consumers
Are you evolving, too? What about the businesses you represent? These are two simple questions that mean the difference between a business placing on the

The DIY SEO Audit: Next Steps for Beating Out the Local Competition Online
I’ve enjoyed working through this DIY Audit series with you, but like all good things, it has to come to an end. We started this journey

Using Map Apps to Help Local Businesses Get Found
From the initial research phase to getting directions to the business’ location, consumers are increasingly taking advantage of mapping apps. As a leading provider of

5 New Year’s Tips to Help Agencies Have a Profitable Year
With 2023 officially up and running, we’d like to offer some recommendations on how to ensure a profitable year. From our listing management services to

The Value of Near Me Search Optimization in 2023
In recent years, one of the most common questions in the local marketing space relates to the value of “near me” search optimization. As developers

Five Questions to Ask Before Hiring a Citation Builder
Today, we’re focusing 100% on business listings and more specifically, the questions to ask when hiring a local citation builder. Hiring a local citation builder

Special GBP Edition: Google Business Profile Features You Can’t Get Elsewhere
Today we’d like to discuss the Google Business Profile. The Value of the Google Business Profile Is Undeniable We talk about the Google Business Profile

How to Complete a Business Listing Audit & Why You Need To
Since we’re all about helping local marketers and agencies support their local business and service area business clients’ places in search results, we’re going to

How to Run a Google Business Profile Audit & Why It Matters
With Google rolling out a new look for those that manage multiple Google Business Profiles, we thought it was time to examine auditing your clients’

5 Essential GBP Optimization Tips for Local Pack Visibility
This week we’re looking at the optimization elements that all successful Google Business Profiles need. Optimizing a Google Business Profile for Search and the Local




