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Measurable, Mobile Micro-Moments Reveal Path To Success
Mobile shoppers make up an enormous percentage of all consumers today, first outpacing desktop users in 2014 according to Comscore. Today this continues to grow at an
Google Shakes Things Up: Testing Product Ads in Mobile Search Results
It seems Google is testing a new layout for mobile search results again. This time placing product ads for local inventory at the top of
How to Future-Proof an SEO Strategy Against Google Algorithm Updates
Search engines like Google have one main job: to serve up relevant search results. In order to keep up with the latest technology (like smartphones)
Online Marketing Strategies to Help You Get Ahead This Year
Successful business owners know the only way to stay ahead of the competition is to constantly evaluate, improve, and innovate their online marketing strategies. Not only
How Brands can Tap Into the Internet of Things to Maximize Opportunities
Most marketers today are aware of the Internet of Things (IoT) and know that it’s important, but many don’t fully understand IoT – how it works, its impact
Putting In-Store Marketing into Action to Boost a Business’s Local Presence Online
So I’m all about local and local presence management, but today I’m going to take a different “local approach.” We’re going to dive into how to
Start Creating Short ’n Sweet Blog Posts Right Now!
You’ve heard of TMI? Well, we want to give readers JEI – Just Enough Information – when creating a blog post. Using a pithy style lets you be there
Expanding The Digital Footprint Of Small Businesses With Mobile And Local
Does anyone else experience a nostalgic feeling when visiting a small local shop? It’s a bit of that American dream-come-true hard work on display, the
Study Proves Listing Management Is Extremely Relevant
Last week we looked at the big news that Google My Business has been rebranded as Google Business Profile. We shared exactly how to make
A Case Study Into EAT and Google My Business
If you have been following our blog for the last several months, I have taken you into a deep dive into Google EAT as it
How to Apply Google EAT to a Google My Business Listing [#Infographic]
Hopefully, you have heard of Google EAT by now, but you may be wondering just how to effectively apply it to a Google My Business
Google My Business Is Now Google Business Profile
We discussed using Google My Business for holiday marketing campaigns. And now, we’re sharing some pretty big news on a rebrand… Keep reading to get
Get Listed on the Popular Mapping Apps with Advice Local
Previously we looked at how using Google EAT (expertise, authoritativeness, and trustworthiness) in combination with structured data can improve visibility in search and maps. This
Peek Into Our Google My Business Premium Settings
There are a few more hidden features available within the GMB Config section of your partner dashboard you may also want to consider using. The
All Listings Management Services Are Not Created Equal
If you’ve been paying close enough attention lately, you may have noticed I’ve been walking you through our Advice Local partner dashboard and all the
The Secrets to Winning More Business With Voice Search
Instead of talking about Google My Business today, I’m going to mix it up and talk about the importance of voice search optimization. What is
