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Yes, Local Businesses Can Leverage the Last Minute To Celebrate Small Business Saturday
Small Business Saturday is right around the corner! Are you one of those marketers or small business owners that plans to do something each year

Mobile Is the New Local – A Look at the Mobile Consumer and Their Journey
Virtually all digital growth today comes from the small screen, with mobile devices driving 56% of traffic to the world’s most popular websites, according to

Mobile Makes Micro-Moments Possible: 11 Must Do’s to Capture these Moments
Mmm, micro-moments! Mobile makes micro-moments possible. Think on this for just a moment. Did you want to pick up your phone to Google “micro-moments”? If

The Mobile Guide: 18 Stellar Tips to Take Local and Mobile by Storm
The mobile phone has grown from a rarity to an indispensable component of daily living. A person who has misplaced their mobile phone will likely

What You Can Learn About Local Business Marketing from a Zombie Escape Room
So those of you that follow my writing know that I’m always talking about how local businesses can engage their local customers to expand their reach and

Mobile: One Size Does Not Fit All
Today, instead of talking about how mobile is the new local (even though it is), I’m going to flip it around and talk about why businesses should

I Like Small Screens and I Can Not Lie.
So I openly admit I have nomophobia. What’s nomophobia you ask? It’s the fear of being out of contact with your mobile phone. This might

Understanding Location, Proximity & Mobile Data: And Yes, I’m All About That Data!
When I bring up location data I’m usually referring to consistent NAP data (name, address, phone number) for local businesses and brands across the internet.

Study Proves Listing Management Is Extremely Relevant
Last week we looked at the big news that Google My Business has been rebranded as Google Business Profile. We shared exactly how to make

A Case Study Into EAT and Google My Business
If you have been following our blog for the last several months, I have taken you into a deep dive into Google EAT as it

How to Apply Google EAT to a Google My Business Listing [#Infographic]
Hopefully, you have heard of Google EAT by now, but you may be wondering just how to effectively apply it to a Google My Business

Google My Business Is Now Google Business Profile
We discussed using Google My Business for holiday marketing campaigns. And now, we’re sharing some pretty big news on a rebrand… Keep reading to get

Get Listed on the Popular Mapping Apps with Advice Local
Previously we looked at how using Google EAT (expertise, authoritativeness, and trustworthiness) in combination with structured data can improve visibility in search and maps. This

Peek Into Our Google My Business Premium Settings
There are a few more hidden features available within the GMB Config section of your partner dashboard you may also want to consider using. The

All Listings Management Services Are Not Created Equal
If you’ve been paying close enough attention lately, you may have noticed I’ve been walking you through our Advice Local partner dashboard and all the

The Secrets to Winning More Business With Voice Search
Instead of talking about Google My Business today, I’m going to mix it up and talk about the importance of voice search optimization. What is




