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Study Proves Listing Management Is Extremely Relevant
Last week we looked at the big news that Google My Business has been rebranded as Google Business Profile. We shared exactly how to make

A Case Study Into EAT and Google My Business
If you have been following our blog for the last several months, I have taken you into a deep dive into Google EAT as it

How to Apply Google EAT to a Google My Business Listing [#Infographic]
Hopefully, you have heard of Google EAT by now, but you may be wondering just how to effectively apply it to a Google My Business

Google My Business Is Now Google Business Profile
We discussed using Google My Business for holiday marketing campaigns. And now, we’re sharing some pretty big news on a rebrand… Keep reading to get

Get Listed on the Popular Mapping Apps with Advice Local
Previously we looked at how using Google EAT (expertise, authoritativeness, and trustworthiness) in combination with structured data can improve visibility in search and maps. This

Peek Into Our Google My Business Premium Settings
There are a few more hidden features available within the GMB Config section of your partner dashboard you may also want to consider using. The

All Listings Management Services Are Not Created Equal
If you’ve been paying close enough attention lately, you may have noticed I’ve been walking you through our Advice Local partner dashboard and all the

The Secrets to Winning More Business With Voice Search
Instead of talking about Google My Business today, I’m going to mix it up and talk about the importance of voice search optimization. What is

Google My Business & Its Place in Local Search
Do you recall previously discussing the value of optimizing a Google My Business listing? I shared some real-world data with you from one of our

Using EAT to Improve Local Visibility in Organic Search and Maps
Recently, we’ve seen Google provide a wealth of options for local businesses to reach highly targeted audiences. Previously, we talked about Google My Business attributes

Zero-Click Search & What It Has to Do With Google My Business
I’m back to talking about Google My Business but in relation to zero-click searches. For a refresher, a zero-click search is when a user searches

Get the Secrets to Increasing a Business’ Online Authority
While most businesses have heard of Google’s E-A-T (expertise, authoritativeness and trustworthiness), they may not know how to apply it effectively to their content marketing

There’s More to Visibility Than Google – You Need to Prioritize All Local Listings
Google just published details on new ways to navigate more sustainably. While it’s not clear yet how local businesses will be impacted by this, Google’s

Need to Improve a Business’ Appearance in Maps? This Strategy Could Help
For those of you that follow local search closely, you might have run across this jewel of a study from Joy Hawkins. She did a

Apple Maps Gets an Upgrade – We Have You Covered
Apple Maps is stepping up its game. Those in the digital marketing industry have been speculating about what Apple will be doing next to improve

The Importance of UGC Within Google My Business
While you may not have considered it, Google has been shifting Google My Business into a platform that is starting to look more and more




