Blog
The Value of Optimizing a GMB Listing – Data Included
With competition in Google Maps being so stiff, it’s important that you continually keep a close eye on your clients’ Google My Business (GMB) listings.
Why You Should Use Google My Business Questions & Answers
Bing seems to be making another change or at least testing a change to the local panel. Is Bing Testing Adding Questions & Answers to
The Value of Data Aggregators – Plus We Include Them Free
I’d like to highlight one of the add-ons available to our Advice Local platform partners at no additional cost – data aggregators. When you’re selecting
What Does Your Listing Management Service Offer?
I talked with you about the value of data aggregators in the local search ecosystem. And if you log into your Advice Local partner dashboard
Get Help With Yelp – We Include Public Edits for Free
I’m continuing our discussion on the features and benefits of using a listing management partner for your agency, brand and/or franchise. Last week I shared
Google My Business & Its Place in Local Search
Do you recall previously discussing the value of optimizing a Google My Business listing? I shared some real-world data with you from one of our
Using EAT to Improve Local Visibility in Organic Search and Maps
Recently, we’ve seen Google provide a wealth of options for local businesses to reach highly targeted audiences. Previously, we talked about Google My Business attributes
Zero-Click Search & What It Has to Do With Google My Business
I’m back to talking about Google My Business but in relation to zero-click searches. For a refresher, a zero-click search is when a user searches
What’s Trending This Year? An Overview of The 2016 Internet Trends Report
Welcome to the future, where we’re already considering how to market to Gen Z’s grandchildren. OK, maybe that’s taking it a little too far, but
Search Engine Optimization Part 2: Fighting the Good Fight
In part 1 of this article, we started down the SEO 101 rabbit hole with stats revealing the power of well-implemented local SEO, a brief overview
Search Engine Optimization Part 1: What NOT to Do
All right people, it’s 2016 and no one should have to prove the value of adding search engine optimization (SEO) and local SEO to your digital
Reviewing The Stats: The What, When & How of Consumer Search
Having a powerful online presence is critical to success. The overwhelming majority of consumers turn to the Web before visiting a local business for the first time,
Instilling Trust: Advice Local’s New Trusted Local Business Seal
Being CEO has its perks, one of those is sharing fun and exciting news with Advice Local stakeholders, clients and friends. But first, I need
Periscope to #Save the Day: Local Marketing for Businesses with Live Video
The loss of Katch created a problem for Periscope and local businesses who chose to use the streaming service as a low-cost video marketing tool.
Mobile for the Masses
It’s 2016. Take a breath people – we made it to the future. It seems just a few years ago we were partying like it
A Host of Benefits from Hosting Guest Bloggers on Your Local Business Website
I know, you get it already, I’m all about local search, good data and driving foot traffic to your physical business location and online traffic
