Blog
Building Trustworthiness in an Online World
If you have been following our journey over the last few weeks, I’ve been talking quite a bit about Google’s E-A-T (Expertise, Authoritativeness, and Trustworthiness).
Why Is Listing Management Important for Businesses?
We previously discussed Google pursuing verticalization through a growing list of Google My Business (GMB) attributes. Now, we’re going to look into just why listing
Our Google My Business Tool Lets You Add Questions & Answers
Managing a Google My Business (GMB) listing is no joke. It takes effort, a plan, and when possible, a tool. This is exactly why we
Adding Google My Business Attributes to Small Business Listings
An optimized Google My Business listing on Google is essential, and we all know it. It’s important that every element within a Google My Business
How Local Businesses Can Demonstrate Expertise Online
So, I know you’ve heard about Google’s E-A-T (Expertise, Authoritativeness, and Trustworthiness), but most likely you consider them as a whole. They do in fact
Using Google My Business Attributes to Create Non-Traditional Verticals
This week we’re focusing on Google’s growing push for verticalization, why you need to pay attention to Google My Business (GMB) attributes – and just
Consumers’ Trust of Business Listings – And How They Are Used
We’ve talked a lot about Google My Business lately and just last week we tackled Apple Maps, their decision to prioritize the user experience –
How to Add Markup Voice Assistants Love to a Local Business Website
Recently we have talked quite a bit about voice search and creating conversational voice apps. There is a big reason for this. Voice search isn’t
Will Yahoo’s Partnership With Google Be Their 2nd Coming?
This week Yahoo announced in their Third Quarter 2015 Results Report their new partnership with Google. This partnership allows Yahoo to display Google’s search results
Why Optimizing for Facebook Search is Now Even More Important
The always evolving world of both search and social media has a new development. Facebook has improved the way we can search on their site.
Yahoo! Local Listings Management Change-Up
As you may or may not have heard, Yahoo! is outsourcing their Yahoo! Local Listings management to Yext. As with many mega corporations, or search
Are You Making These Four Simple Local SEO Mistakes?
As a business owner you know how important your online presence is with the vast majority of consumers searching for products and services on the
Move over Google, Yahoo and Bing: The Big Three Is Now the Big Four
When you hear the “Big Three” do you still automatically think about Google, Yahoo and Bing? Well, the fact is that the “Big Three” is
Simple Tips to Develop a Content Marketing Plan
As the world keeps evolving, so does the business world, which means that as business owners, we must adapt to the new and upcoming trends
Thank You Google! Google Files Lawsuit Against Robocallers
Are you tired of answering your phone only to hear an automated voice on the other end asking you to update or verify your Google
What’s Trending This Year? An Overview of The 2015 Internet Trends Report [INFOGRAPHIC]
The 2015 Mary Meeker of Kleiner Perkins Caufield & Byers (KPCB) annual Internet Trends Report is out and well worth the wait. With the report coming
