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Five Costly Mistakes That Sabotage A Business’ Local Search Presence (And How To Fix Them)
More customers are actively searching for local businesses online than ever before. Google processes over 3.5 billion search queries per day, over half of which take place on mobile

Leveraging Location Landing Pages to Create Microsites for Local Businesses
It’s no surprise that many businesses struggle with local presence management today, as there’s a lot of outdated and just-plain-wrong data linked to businesses online. How Multi-Location

The Newest Google My Business Feature: Community Q & A Coming to Google Maps
Google’s at it again… the good news is they are not rolling out a new algorithm this time, but instead adding a new feature for Google

What’s Trending? Must-Know Data Points from the 2017 Internet Trends Report
The time has come… Yes, that time of year when once again I get to share my insights into the 2017 Internet Trends Report! Each

The Five-Step, Quick Start Local Content Marketing Plan: Measuring and Evaluating
Creating content that attracts prospects, keeps customers engaged and creates conversions all at the same time is definitely not easy to do! I love a

6 High Impact Ways To Enhance Local Business Visibility Online
Although potential customers are already looking for local businesses online – and there are billions of Google searches each month – they’re unlikely to discover these nearby

The Five-Step, Quick Start Local Content Marketing Plan: Determine the Offer
As you know, I’m all about data, local search and SEO. Each one of these is driven by my passion for helping local businesses and multi-location brands appear

8 Local Presence Management Strategies to Attract More Nearby Customers
When shoppers search for nearby stores on-the-go, they count on Google to return the most relevant, accessible, and trustworthy results possible. Appearing in the local pack

Three Tips for Social Media Success
Social media has changed the way in which companies communicate with customers and so it has become a vital element of modern businesses practice to

Using Website Graphics to Boost Your Local Search Ranking
A compelling, well-tagged image can help drive traffic to your local website through an image search (think Google Images). Google ranks local websites based on their usefulness. Being

How to Optimize Multiple Locations for Local SEO
Industry experts agree that local factors have become increasingly important in search engine optimization (SEO).
Google has made it clear that local search is here to stay and you must optimize for local SEO. This is great news for small local businesses that are outranked by bigger companies.
If you own a small business, it can be overwhelming to sift through all the different ways to optimize your local search. If your business has multiple locations, that task is even harder.

What Holiday Shoppers Teach Us About Content Marketing: 3 Big Lessons
All this past month the big business story has been about shopping. Would Black Friday remain black? Is Cyber Monday still a phenomenon? How will

Download Online Marketing eBook for Local Businesses
Small businesses can thrive on their online marketing efforts. By implementing foundational SEO, social media, and email marketing best practices, your website can rise miles

What Exactly Does Transparency Look Like in Business?
Do you know everything that goes on in your business? And I mean everything? And if you don’t, how much will your business suffer as

Write Great Controversial Content – to Debate or Not to Debate
Getting people to hate your content is just as important as getting people to like it, right? Write Great Controversial Content I think so, and

Top Ten Google Glass Myths Explained
Recently I have been using my Google Glasses for everything from traveling with Glass to keeping updated on the top news stories through my Glassware




