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Listen: Do You Want to Know the Secret to Creating a Great Content Strategy
“Listen. Do you want to know a secret?” asked Paul McCartney. I love listening to music and I love the Beatles. What does that have

Show Me Your Face: What Google’s Author Rank Means For Internet Marketers
If you follow my blogs you know I am a big advocate of Google’s Authorship and Google Publisher Markups. One of the other most important

She Wrote an Article About These SEO Tips and You Won’t Believe What #MattCutts Did Next. Especially After He Saw Tip #5
Did you click on a link to this article based on the title? Good. My link bait worked. Isn’t that the point? To get you

9 Fresh and Effective Ideas for Your Social Media and Content Marketing Campaigns
Audiences are just drowning in horrible content, even after Google and its Hummingbird changes. Worse yet, people (and companies) are still using methods that are

Great Memes Act Alike – How To Use Them In Content Marketing
The other day my daughter had some friends over. Like every other group of teenagers, they were sitting on the couch texting each other. The

Social Media for Content Marketers: Reach vs. Depth
So you think you have created first rate content. Social Media for Content Marketers: Reach vs. Depth It’s fresh, useful and well written. Now you

The Death Of Guest Blogging Has Been Greatly Exaggerated
No matter what you are hearing today, guest blogging, when done right, is very powerful. Guest Blogging is Great! I’m pretty sure I don’t need

Where Have All the SEO People Gone?
Recently, I was thinking about the musician Pete Seeger, who died in January at the age of 94 after a long life of activism. Where

Why You Must Claim & Monitor a Google Business Profile
When it comes to local search ranking factors, few things are as critical as a Google Business Profile (GBP). Naturally, claiming a GBP and local

Why Ongoing Management for Business Listings Is Necessary
A local listing provides the first impression that many consumers will get of a brand. With ongoing listing management services in place, this initial encounter

How to Set Up Your Local SEO Agency for Success
With so many businesses needing help growing their online presence, there’s never been a better time to set up a local SEO agency. While starting

How to Begin a Local SEO Campaign for a New Agency Client
Today we’re looking at local SEO strategies that your agency should be implementing for your agency clients. With competition for search visibility stronger than ever,

How Accurate Online Content Drives Local Search Visibility
The content you publish on your website, business listings and social media all impact search placement. While local SEO software has simplified many processes necessary

How Online Reviews Can Enhance Local SEO and Customer Trust
Online reviews are an essential factor in increasing local search visibility and shaping consumer decisions. As a leading listing management provider, we understand the critical

Top Strategies for Building and Maintaining Local Citations
Local citations are one of the essential ways for businesses to get new leads, conversions and customers. So whether you go for manual submissions or

How to Use Local Presence Management for Maximum SEO Impact
Local presence management is a cornerstone of modern SEO for brick-and-mortar businesses. By leveraging listing management services and other complementary techniques, agencies can build a




