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Google My Business & Its Place in Local Search
Do you recall previously discussing the value of optimizing a Google My Business listing? I shared some real-world data with you from one of our

Using EAT to Improve Local Visibility in Organic Search and Maps
Recently, we’ve seen Google provide a wealth of options for local businesses to reach highly targeted audiences. Previously, we talked about Google My Business attributes

Zero-Click Search & What It Has to Do With Google My Business
I’m back to talking about Google My Business but in relation to zero-click searches. For a refresher, a zero-click search is when a user searches

Get the Secrets to Increasing a Business’ Online Authority
While most businesses have heard of Google’s E-A-T (expertise, authoritativeness and trustworthiness), they may not know how to apply it effectively to their content marketing

There’s More to Visibility Than Google – You Need to Prioritize All Local Listings
Google just published details on new ways to navigate more sustainably. While it’s not clear yet how local businesses will be impacted by this, Google’s

Need to Improve a Business’ Appearance in Maps? This Strategy Could Help
For those of you that follow local search closely, you might have run across this jewel of a study from Joy Hawkins. She did a

Apple Maps Gets an Upgrade – We Have You Covered
Apple Maps is stepping up its game. Those in the digital marketing industry have been speculating about what Apple will be doing next to improve

The Importance of UGC Within Google My Business
While you may not have considered it, Google has been shifting Google My Business into a platform that is starting to look more and more

The Top Reasons to Love Local Citations
If you’ve been providing listing management services to small businesses for any length of time, you surely understand the power of citations. Citations have been

Create a Local SEO Strategy for Your Small Business Clients
As all successful agency owners know, a consistent local SEO strategy is vital for increasing search visibility. At Advice Local, we have long promoted the

What Are the Benefits of Local Listing Management Software?
Anyone familiar with local SEO and marketing will recognize the importance of local listing management. And you probably also know just how time-consuming that claiming,

Using Map Apps to Help Local Businesses Get Found
From the initial research phase to getting directions to the business’ location, consumers are increasingly taking advantage of mapping apps. As a leading provider of

5 New Year’s Tips to Help Agencies Have a Profitable Year
With 2023 officially up and running, we’d like to offer some recommendations on how to ensure a profitable year. From our listing management services to

The Value of Near Me Search Optimization in 2023
In recent years, one of the most common questions in the local marketing space relates to the value of “near me” search optimization. As developers

Five Questions to Ask Before Hiring a Citation Builder
Today, we’re focusing 100% on business listings and more specifically, the questions to ask when hiring a local citation builder. Hiring a local citation builder

Special GBP Edition: Google Business Profile Features You Can’t Get Elsewhere
Today we’d like to discuss the Google Business Profile. The Value of the Google Business Profile Is Undeniable We talk about the Google Business Profile




