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How to Complete a Business Listing Audit & Why You Need To
Since we’re all about helping local marketers and agencies support their local business and service area business clients’ places in search results, we’re going to

How to Run a Google Business Profile Audit & Why It Matters
With Google rolling out a new look for those that manage multiple Google Business Profiles, we thought it was time to examine auditing your clients’

5 Essential GBP Optimization Tips for Local Pack Visibility
This week we’re looking at the optimization elements that all successful Google Business Profiles need. Optimizing a Google Business Profile for Search and the Local

6 Key Google Announcements You Don’t Want to Miss and More
It wasn’t long ago that we discussed holiday marketing strategies to help local business clients reach consumers, and now, it appears the traditional “holiday shopping

Local Marketing Strategies for the Upcoming Holidays
We’re switching focus to the local marketing strategies that are perfect for securing seasonal buyers. Local Marketing Strategies for Boosting Holiday Sales Last year (at

How to Boost Local Search Presence With Data Amplifiers
This week, we’re looking at how to tie together the entire data amplifier network to improve a business’ local search presence with business listings. Maximizing

How Vertical Directories Help Provide Niche Relevance
We’re looking at the importance of building niche citations from vertical directories. Are Your Clients Listed on Niche Vertical Directories? In recent weeks, our focus

Are Your Clients Getting Found in Voice Searches?
This week we’re focusing on voice search readiness and its role in our data amplifier network. The Voice Search Expansion Continues Just over a decade

Foursquare’s Update Is Causing Delays in Business Data Syndication
Today we’re talking about an important update involving Foursquare. Foursquare Syndication Delays – What It Means for Local Businesses You may know that Factual joined

Why Every Local Business Needs a Voice Search Strategy
Previously we looked at recession-proof local marketing strategies during a difficult economic period. Now, we’ll examine the topic of voice search. Voice Search Is as

Recession-Proof Local Marketing Strategies for Businesses
Last week we talked about the growing number of local search queries and what that means for local businesses. This week we’re focusing on some

Local Keywords & Location Continues to Dominate
Last week we discussed expanding a business’ local search visibility beyond Google. Well, with the announcement that businesses with a Professional Account on Twitter now

Expand Search Horizons Beyond Google for Local Visibility
Today we’ll talk about creating a local client optimization strategy that isn’t restricted to Google. Reach More Consumers by Improving Visibility on Multiple Search Engines

5 Mapping Apps & Navigation Solutions You Can’t Ignore
Today, we’re going to discuss mapping app solutions for local businesses. Reaching Consumers With Mapping Apps and In-Dash Navigation Every now and again, we head

Justifications Are Appearing in Google Maps, Images & More
Today we’ve got a Google update, along with some digital marketing insights you may have missed. Google Maps Sees Justifications Rolled Out for Local Businesses

Is ‘Near Me’ Search Optimization Effective in 2022?
This week we’re switching focus to some important news on “near me” search optimization – information that could impact your SEO strategies going forward. Google’s




