Blog

How Positive Reviews Help Local Businesses Grow
As more consumers conduct research before buying from a business, the power of reviews continues to grow. Understanding how to monitor reviews online is more important than

15 Tactics to Promote a Business Online in 2024
With more consumers researching businesses online in 2024, opportunity and competition in the digital space are both set to rise. Digital agencies that excel in

Is it Time to Shop Business Listing Management Providers?
Managing the digital marketing requirements of multiple businesses is a considerable task. To lighten the load, agencies and local marketers enlist the help of professional listing

How to Boost Local Presence With Business Directory Listings
Not so long ago, quantity was an important metric in developing a successful directory listing network. But search engines are much smarter today, and the best

Leveraging the Main Pillars of Trusted Online Reviews
For local marketers and digital agency owners, learning how to monitor reviews online is a pivotal skill. More than ever, a brand’s reputation rests on the opinions

The Essential Guide to Business Citations for SEO
For many years, citation building has remained a trusted SEO strategy. Agencies leverage comprehensive listing management services to demonstrate their business clients’ authority and relevance, leading to

The Impact Reviews Have on Visibility in Google Maps
While many factors influence visibility in Google Maps, having positive reviews is one of the most important. With the release of Advice Local’s Review Monitoring Tool we’ve

Why Yelp Reviews Need Monitoring & Responding To
Yelp is widely recognized as one of the most influential review-based online directories for businesses. As you may know, Advice Local helps agency partners monitor reviews

Google My Business & Its Place in Local Search
Do you recall previously discussing the value of optimizing a Google My Business listing? I shared some real-world data with you from one of our

Using EAT to Improve Local Visibility in Organic Search and Maps
Recently, we’ve seen Google provide a wealth of options for local businesses to reach highly targeted audiences. Previously, we talked about Google My Business attributes

Zero-Click Search & What It Has to Do With Google My Business
I’m back to talking about Google My Business but in relation to zero-click searches. For a refresher, a zero-click search is when a user searches

Get the Secrets to Increasing a Business’ Online Authority
While most businesses have heard of Google’s E-A-T (expertise, authoritativeness and trustworthiness), they may not know how to apply it effectively to their content marketing

There’s More to Visibility Than Google – You Need to Prioritize All Local Listings
Google just published details on new ways to navigate more sustainably. While it’s not clear yet how local businesses will be impacted by this, Google’s

Need to Improve a Business’ Appearance in Maps? This Strategy Could Help
For those of you that follow local search closely, you might have run across this jewel of a study from Joy Hawkins. She did a

Apple Maps Gets an Upgrade – We Have You Covered
Apple Maps is stepping up its game. Those in the digital marketing industry have been speculating about what Apple will be doing next to improve

The Importance of UGC Within Google My Business
While you may not have considered it, Google has been shifting Google My Business into a platform that is starting to look more and more




