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Online Marketing Strategies to Help You Get Ahead This Year
Successful business owners know the only way to stay ahead of the competition is to constantly evaluate, improve, and innovate their online marketing strategies. Not only
How Brands can Tap Into the Internet of Things to Maximize Opportunities
Most marketers today are aware of the Internet of Things (IoT) and know that it’s important, but many don’t fully understand IoT – how it works, its impact
Putting In-Store Marketing into Action to Boost a Business’s Local Presence Online
So I’m all about local and local presence management, but today I’m going to take a different “local approach.” We’re going to dive into how to
Start Creating Short ’n Sweet Blog Posts Right Now!
You’ve heard of TMI? Well, we want to give readers JEI – Just Enough Information – when creating a blog post. Using a pithy style lets you be there
Expanding The Digital Footprint Of Small Businesses With Mobile And Local
Does anyone else experience a nostalgic feeling when visiting a small local shop? It’s a bit of that American dream-come-true hard work on display, the
The New Year’s Resolutions Local Business Owners Need to Make Today
So you’ve been busy this year and haven’t made those New Year’s resolutions yet? Don’t worry, I have you covered! The post-holiday season is the
How Marketers Can Convert Mobile Shoppers Into Sales
Mobile is quickly becoming consumers’ favored method for shopping. Google got my attention when their recent guide, “A Marketer’s Guide to Holiday Supershoppers” dropped into
Create a Local Buzz with a Branded Hashtag Campaign
Local business marketing is about connecting with current and prospective customers where they like to frequent, which usually means social media. By participating in existing hashtag
Top Digital Marketing Strategies to Stay Ahead of the Curve
As every local agency knows, change is a constant in the world of digital marketing. Everything from the marketing channels you target to the local
5 Directories That Local Businesses Need and Why They Matter
Managing and distributing business listings has been a part of digital marketing for as long as we can remember. However, as the internet has evolved you
Why Accurate Business Data Is Critical for AI-Powered Search
In the coming years AI will shape almost every aspect of local business marketing, from listing management services and review monitoring to data analysis and
Local SEO Strategies for Boosting Search Visibility
When it comes to competing with big brands for broad search terms, small and medium-sized businesses often find themselves at a disadvantage. Fortunately, that’s not
How Online Marketing Helps Businesses
Every day, businesses of all types – from small startups to large corporations – use marketing and advertising to reach new customers. You might think
How Advice Local Submits Local Business Data Around the Web
When you ask a local search marketing expert about the key factors influencing local SEO, citations are likely to be near the top of their
The Latest in Local Listing Management – Citation Services Compared
When you’re shopping around for goods or services online, it’s only natural to research and make comparisons. And when it comes to finding the right local
How to Find Quality Directories for Local Citation Building
In our current era, just how influential are local citations for an SEO campaign? Although there’s some debate about the significance Google places on citations,
