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Listen: Do You Want to Know the Secret to Creating a Great Content Strategy
“Listen. Do you want to know a secret?” asked Paul McCartney. I love listening to music and I love the Beatles. What does that have

Show Me Your Face: What Google’s Author Rank Means For Internet Marketers
If you follow my blogs you know I am a big advocate of Google’s Authorship and Google Publisher Markups. One of the other most important

She Wrote an Article About These SEO Tips and You Won’t Believe What #MattCutts Did Next. Especially After He Saw Tip #5
Did you click on a link to this article based on the title? Good. My link bait worked. Isn’t that the point? To get you

9 Fresh and Effective Ideas for Your Social Media and Content Marketing Campaigns
Audiences are just drowning in horrible content, even after Google and its Hummingbird changes. Worse yet, people (and companies) are still using methods that are

Great Memes Act Alike – How To Use Them In Content Marketing
The other day my daughter had some friends over. Like every other group of teenagers, they were sitting on the couch texting each other. The

Social Media for Content Marketers: Reach vs. Depth
So you think you have created first rate content. Social Media for Content Marketers: Reach vs. Depth It’s fresh, useful and well written. Now you

The Death Of Guest Blogging Has Been Greatly Exaggerated
No matter what you are hearing today, guest blogging, when done right, is very powerful. Guest Blogging is Great! I’m pretty sure I don’t need

Where Have All the SEO People Gone?
Recently, I was thinking about the musician Pete Seeger, who died in January at the age of 94 after a long life of activism. Where

How to Boost Local Presence With Business Directory Listings
Not so long ago, quantity was an important metric in developing a successful directory listing network. But search engines are much smarter today, and the best

Leveraging the Main Pillars of Trusted Online Reviews
For local marketers and digital agency owners, learning how to monitor reviews online is a pivotal skill. More than ever, a brand’s reputation rests on the opinions

The Essential Guide to Business Citations for SEO
For many years, citation building has remained a trusted SEO strategy. Agencies leverage comprehensive listing management services to demonstrate their business clients’ authority and relevance, leading to

The Impact Reviews Have on Visibility in Google Maps
While many factors influence visibility in Google Maps, having positive reviews is one of the most important. With the release of Advice Local’s Review Monitoring Tool we’ve

Why Yelp Reviews Need Monitoring & Responding To
Yelp is widely recognized as one of the most influential review-based online directories for businesses. As you may know, Advice Local helps agency partners monitor reviews

How We Make Monitoring Google Business Profile Reviews Easy
Alongside factors like local proximity and on-page signals, Google Business Profile (GBP) reviews are integral to improving local search visibility. In response, Advice Local has

The Importance of Monitoring Reviews for Your Clients
As digital agencies and local marketers know all too well, online reputation is a critical driving force in the success of a business. Advice Local’s review

How to Automate Review Monitoring and Why It Matters
Reviews are the cornerstone of local marketing, helping build trust with consumers, increase search visibility – and a whole lot more. With the release of




