Blog
Using Google My Business for Holiday Marketing Campaigns
With the holiday season fast approaching, it’s time to shift gears and focus on creating local marketing campaigns to help your local business clients get
Study Proves Listing Management Is Extremely Relevant
Last week we looked at the big news that Google My Business has been rebranded as Google Business Profile. We shared exactly how to make
A Case Study Into EAT and Google My Business
If you have been following our blog for the last several months, I have taken you into a deep dive into Google EAT as it
How to Apply Google EAT to a Google My Business Listing [#Infographic]
Hopefully, you have heard of Google EAT by now, but you may be wondering just how to effectively apply it to a Google My Business
Google My Business Is Now Google Business Profile
We discussed using Google My Business for holiday marketing campaigns. And now, we’re sharing some pretty big news on a rebrand… Keep reading to get
Get Listed on the Popular Mapping Apps with Advice Local
Previously we looked at how using Google EAT (expertise, authoritativeness, and trustworthiness) in combination with structured data can improve visibility in search and maps. This
Peek Into Our Google My Business Premium Settings
There are a few more hidden features available within the GMB Config section of your partner dashboard you may also want to consider using. The
All Listings Management Services Are Not Created Equal
If you’ve been paying close enough attention lately, you may have noticed I’ve been walking you through our Advice Local partner dashboard and all the
The Power of the Business Listing – Building Trust in 2019
Local businesses are always in fierce competition with household names on the web. To be a viable competitor, they have to improve their placement in
What Is Natural Language and How to Use It for Voice Search Optimization
Remember when we released Voice Search for Local Businesses, Franchises and Brands: The Guide to Getting Found? Well, we’re not done emphasizing the importance of voice search
![Local Businesses Can Stand Out in a Zero-Click Search – Here’s How [#Infographic]](https://www.bernadettecoleman.com/wp-content/uploads/2019/06/local-businesses-zero-click-search–-infographic-FB.jpg)
Local Businesses Can Stand Out in a Zero-Click Search – Here’s How [#Infographic]
When you’re searching online, the last thing you want to do is scroll through dozens of pages to find what you’re looking for. Impatient consumers
Local SEO Stats That Need to Be Considered in 2019
How crazy is it that we’re already through February? This year has been moving quickly! The beginning of 2019 held so much promise for us,
Are All Data Aggregators Created Equal?
Some “experts” might tell you that all data aggregators are the same. After all, a citation is a citation. But is that really the case? Are citations
How to Win More Customers in 2019 With Local Content Marketing
2019 is the year of the local business – we’re certain about that! I study local search day in and day out, and I know
Voice Search Readiness in 2019 and Beyond
2019 is here. While the focus in recent weeks has been predictions on the digital marketing trends that are expected to emerge this year, I
How to Get More Click-Through and Win With Zero-Click Searches
It’s time to talk zero-click searches and their prominence, especially in mobile searching. If you think you have no idea what a “zero-click” search is,
