Blog
Local Keywords & Location Continues to Dominate
Last week we discussed expanding a business’ local search visibility beyond Google. Well, with the announcement that businesses with a Professional Account on Twitter now
Expand Search Horizons Beyond Google for Local Visibility
Today we’ll talk about creating a local client optimization strategy that isn’t restricted to Google. Reach More Consumers by Improving Visibility on Multiple Search Engines
5 Mapping Apps & Navigation Solutions You Can’t Ignore
Today, we’re going to discuss mapping app solutions for local businesses. Reaching Consumers With Mapping Apps and In-Dash Navigation Every now and again, we head
Justifications Are Appearing in Google Maps, Images & More
Today we’ve got a Google update, along with some digital marketing insights you may have missed. Google Maps Sees Justifications Rolled Out for Local Businesses
Is ‘Near Me’ Search Optimization Effective in 2022?
This week we’re switching focus to some important news on “near me” search optimization – information that could impact your SEO strategies going forward. Google’s
Everything You May Have Missed From Google I/O 2022
This week we’re turning our attention to the recent Google I/O conference, and all the latest updates from this year’s event. Google’s Biggest Announcements From
Dominating Google’s Search Results With Business Listings
This week we’re looking at securing multiple placements in page one of Google search results using local business listings, along with some other hot topics
Using Google EAT to Influence Local Relevance Signals
We’re looking at Google’s growing local relevance signals, and why this makes Google EAT (expertise, authoritativeness, and trustworthiness) more important than ever for a business’
Top 10 New Year’s Resolutions for Digital Marketers
We like to jumpstart the new year with tips to help you, our agency partners, local marketers, and friends achieve their business goals for the
How Much Damage Can a Poorly Optimized Google Business Profile Cause?
We have a horror story to share with you about the dangers of becoming a little too reliant on Google. The Dangers of Bad Google
Google Business Profile Category Issues – Are You Affected?
We’re looking at some problems with the new Google Business Profile (GBP) update and what it could mean for your clients. As a reminder, Google
Using a Store Locator to Attract More Near Me Searches
Over the past several months I’ve been taking you on quite the journey into Google My Business and leveraging EAT to help a business appear
Using Google My Business for Holiday Marketing Campaigns
With the holiday season fast approaching, it’s time to shift gears and focus on creating local marketing campaigns to help your local business clients get
Study Proves Listing Management Is Extremely Relevant
Last week we looked at the big news that Google My Business has been rebranded as Google Business Profile. We shared exactly how to make
A Case Study Into EAT and Google My Business
If you have been following our blog for the last several months, I have taken you into a deep dive into Google EAT as it
How to Apply Google EAT to a Google My Business Listing [#Infographic]
Hopefully, you have heard of Google EAT by now, but you may be wondering just how to effectively apply it to a Google My Business
