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Google My Business & Its Place in Local Search
Do you recall previously discussing the value of optimizing a Google My Business listing? I shared some real-world data with you from one of our

Using EAT to Improve Local Visibility in Organic Search and Maps
Recently, we’ve seen Google provide a wealth of options for local businesses to reach highly targeted audiences. Previously, we talked about Google My Business attributes

Zero-Click Search & What It Has to Do With Google My Business
I’m back to talking about Google My Business but in relation to zero-click searches. For a refresher, a zero-click search is when a user searches

Get the Secrets to Increasing a Business’ Online Authority
While most businesses have heard of Google’s E-A-T (expertise, authoritativeness and trustworthiness), they may not know how to apply it effectively to their content marketing

There’s More to Visibility Than Google – You Need to Prioritize All Local Listings
Google just published details on new ways to navigate more sustainably. While it’s not clear yet how local businesses will be impacted by this, Google’s

Need to Improve a Business’ Appearance in Maps? This Strategy Could Help
For those of you that follow local search closely, you might have run across this jewel of a study from Joy Hawkins. She did a

Apple Maps Gets an Upgrade – We Have You Covered
Apple Maps is stepping up its game. Those in the digital marketing industry have been speculating about what Apple will be doing next to improve

The Importance of UGC Within Google My Business
While you may not have considered it, Google has been shifting Google My Business into a platform that is starting to look more and more
Why Every Digital Agency Needs a Local Rank Tracker Tool
Anyone with experience running SEO campaigns will recognize the value of local rank trackers. With these indispensable tools, digital agencies and marketers no longer have
Advice Local Announces Free Local Rank Tracker Tool
Today, Advice Local is excited to announce the addition of a Local Rank Tracker to their suite of local listing management tools available for agency

Strategies for Long-Term Google Business Profile Visibility
Securing and maintaining visibility in Google’s local rankings doesn’t happen by chance. As digital agencies already know, it takes expertise, ongoing management and advanced Google

Why You Must Claim & Monitor a Google Business Profile
When it comes to local search ranking factors, few things are as critical as a Google Business Profile (GBP). Naturally, claiming a GBP and local

Why Ongoing Management for Business Listings Is Necessary
A local listing provides the first impression that many consumers will get of a brand. With ongoing listing management services in place, this initial encounter

How to Set Up Your Local SEO Agency for Success
With so many businesses needing help growing their online presence, there’s never been a better time to set up a local SEO agency. While starting

How to Begin a Local SEO Campaign for a New Agency Client
Today we’re looking at local SEO strategies that your agency should be implementing for your agency clients. With competition for search visibility stronger than ever,

How Accurate Online Content Drives Local Search Visibility
The content you publish on your website, business listings and social media all impact search placement. While local SEO software has simplified many processes necessary




